SPARKS MARKETING (EMEA) LIMITED
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Next accounts due
2027-03-31 (in 10mo)
Last filed for 2025-06-30
Confirmation statement due
2027-03-02 (in 10mo)
Last made up 2026-02-16
Watchouts
Cash
£2M
-47.8% vs 2024
Net assets
-£29M
+19.5% vs 2024
Employees
29
+20.8% vs 2024
Profit before tax
£7M
+52% vs 2024
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
3 officer resignations in last 12 months
Multiple officers have left the board recently — see the People section for who.
Name history
Renamed 2 times since incorporation — the current trading name was adopted 2025-03-07
- SPARKS MARKETING (EMEA) LIMITED 2025-03-07 → present
- SPARKS MARKETING (EMEA) LTD 2024-07-26 → 2025-03-07
- THE FREEMAN COMPANY (UK) LIMITED 2013-03-04 → 2024-07-26
Net assets
2-year trend · vs Industrials median
Accounts
2-year trend · latest reflected 2025-06-30
| Metric | Trend | 2024-06-30 | 2025-06-30 |
|---|---|---|---|
| Turnover | £23,151,000 | £21,453,000 | |
| Operating profit | £4,730,000 | £7,167,000 | |
| Profit before tax | £4,730,000 | £7,189,000 | |
| Net profit | £4,730,000 | £6,964,000 | |
| Cash | £2,990,000 | £1,561,000 | |
| Total assets less current liabilities | -£35,753,000 | -£28,789,000 | |
| Net assets | -£35,753,000 | -£28,789,000 | |
| Equity | -£35,753,000 | -£28,789,000 | |
| Average employees | 24 | 29 | |
| Wages | £1,741,000 | £1,851,000 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2024-06-30 | 2025-06-30 |
|---|---|---|---|
| Operating margin | 20.4% | 33.4% | |
| Net margin | 20.4% | 32.5% | |
| Return on capital employed | -13.2% | -24.9% | |
| Current ratio | 0.17x | 0.30x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 102
- Auditor
- Grant Thornton UK LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The directors have received confirmation that the ultimate parent company, The Freeman Decorating Co will support the Company for at least 12 months from the date these financial statements are approved. Accordingly, the directors believe that preparing the financial statements on the going concern basis is appropriate.”
Significant events
- “Following Freeman's global acquisition of Sparks Marketing LLC in August 2023, the UK business has successfully integrated a European team of approximately 16 colleagues with effect from 1st July 2025. In addition, a French branch office was formally established on 31st July 2025, triggering statutory reporting obligations and corporation tax requirements in France.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
1 active · 7 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| BROWN, Rebecca | Director | 2026-02-01 | Feb 1983 | British |
Show 7 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| REPP, Dawnn Marie | Secretary | 2013-03-04 | 2025-07-01 |
| CHARLES, Adam Henry | Director | 2021-09-01 | 2024-06-14 |
| FREEMAN PARSONS, Carrie | Director | 2019-07-01 | 2026-02-01 |
| GUMLEY, Kelly Margaret | Director | 2016-12-19 | 2018-03-09 |
| MEGSON, Jason | Director | 2023-08-10 | 2026-02-01 |
| POPOLO, JR, Joseph Victor | Director | 2013-03-04 | 2019-07-01 |
| PRESTON, Christopher John | Director | 2018-03-05 | 2021-08-31 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Freeman Events International, Llc | Corporate entity | Shares 75–100%, Voting 75–100% | 2018-05-08 | Active |
Filing timeline
Last 20 of 70 total filings
Material constitutional events — rename, articles re-file, resolution
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-03-10 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2026-02-09 | TM01 | officers | Termination director company with name termination date | |
| 2026-02-07 | AP01 | officers | Appoint person director company with name date | |
| 2026-02-05 | TM01 | officers | Termination director company with name termination date | |
| 2026-01-20 | AA | accounts | Accounts with accounts type full | |
| 2025-07-16 | TM02 | officers | Termination secretary company with name termination date | |
| 2025-03-07 | CERTNM | change-of-name | Certificate change of name company | |
| 2025-03-04 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-01-30 | AA | accounts | Accounts with accounts type small | |
| 2024-07-26 | CERTNM | change-of-name | Certificate change of name company | |
| 2024-07-08 | AA | accounts | Accounts with accounts type full | |
| 2024-06-14 | TM01 | officers | Termination director company with name termination date | |
| 2024-03-19 | AA | accounts | Accounts with accounts type group | |
| 2024-03-05 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-08-10 | AP01 | officers | Appoint person director company with name date | |
| 2023-07-19 | AD01 | address | Change registered office address company with date old address new address | |
| 2023-02-28 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-09-28 | MR01 | mortgage | Mortgage create with deed with charge number charge creation date | |
| 2022-07-13 | AD01 | address | Change registered office address company with date old address new address | |
| 2022-06-24 | PSC02 | persons-with-significant-control | Notification of a person with significant control |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 6
- Capital events
- 0
- Officers appointed
- 1
- Officers resigned
- 3
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2024 → FY2025 · period ending 2025-06-30 vs 2024-06-30
-
Turnover
-7.3%
£23,151,000 £21,453,000
-
Cash
-47.8%
£2,990,000 £1,561,000
-
Net assets
+19.5%
-£35,753,000 -£28,789,000
-
Employees
+20.8%
24 29
-
Operating profit
+51.5%
£4,730,000 £7,167,000
-
Profit before tax
+52%
£4,730,000 £7,189,000
-
Wages
+6.3%
£1,741,000 £1,851,000
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers