MEDIA CAMPAIGN GROUP LTD

1. MEDIA CAMPAIGN GROUP LTD 2020-01-13 → present
2. HAI MEDIA HOLDINGS LIMITED 2012-02-22 → 2020-01-13

Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Accounting basis

FRS 102

Reporting scope

Consolidated group

Auditor

Moore Kingston Smith LLP

Audit opinion

Unqualified (clean)

Going concern

Affirmed

“In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the group's or the parent company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”

Group structure

1. MEDIA CAMPAIGN GROUP LTD · parent
   1. Media Campaign Limited 100%
   2. Madison Bell Limited 100%
   3. Bygraves Bushell Valladares & Sheldon Limited 100%
   4. Clear Media Limited 100%
   5. Media Circus Group Limited 100%
   6. Response Advertising International Limited 100%
   7. TV Advertising Agency Limited 100%
   8. W1 Outdoor Limited 100%

Significant events

• “The Employee Ownership Trust established in September 2021 continues to be a key factor in staff retention and recruitment.”
• “The executive team is closely monitoring advertising activity in the market that is particularly affected by the ongoing consequences to the UK economy of international uncertainty. Despite this, the Company has performed well since 31 January 2025 and has secured new clients which has helped to boost revenue for the forthcoming year.”

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

Filings

2

last 12 months

Capital events

0

last 24 months

Officers appointed

0

last 12 months

Officers resigned

0

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

• Turnover

  +15.1%

  £23,331,190 → £26,856,721

• Cash

  +79.3%

  £1,389,963 → £2,491,653

• Net assets

  +14.3%

  £1,999,513 → £2,284,725

• Employees

  -22.2%

  18 → 14

• Operating profit

  +26.5%

  £1,189,573 → £1,504,392

• Profit before tax

  +29.7%

  £1,167,444 → £1,514,639

• Wages

  +16.9%

  £844,018 → £986,383

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers