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Next accounts due

2026-09-30 (in 4mo)

Last filed for 2024-12-31

Confirmation statement due

2026-09-07 (in 4mo)

Last made up 2025-08-24

Watchouts

1 item

Cash

£5M

Latest balance sheet

Net assets

£5M

Equity attributable

Employees

141

Average over period

Profit before tax

-£2M

Period ending 2024-12-31

Watchouts

Facts from the Companies House register and the latest accounts — not a rating

Name history

Renamed 1 time since incorporation

  1. PERKBOX LIMITED 2016-12-22 → present
  2. HUDDLEBUY LIMITED 2010-08-24 → 2016-12-22

Accounts

2-year trend · latest reflected 2024-12-31

Metric Trend 2023-12-312024-12-31
Turnover £36,081,592£32,461,578
Operating profit £1,841,490-£2,511,102
Profit before tax £1,745,159-£2,480,701
Net profit £1,745,159-£2,380,394
Cash £6,996,766£4,553,459
Total assets less current liabilities £6,190,517£4,724,570
Net assets £6,190,517£4,724,570
Equity £6,190,517£4,724,570
Average employees 170141
Wages £8,522,005£9,282,926

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2023-12-312024-12-31
Operating margin 5.1%-7.7%
Net margin 4.8%-7.3%
Return on capital employed 29.7%-53.1%
Current ratio 1.33x1.11x
Interest cover 12.22x-128.52x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Audit & accounting basis

Accounting basis
FRS 102
Reporting scope
Standalone (parent only)
Auditor
PricewaterhouseCoopers LLP
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“The directors have prepared detailed cash flow forecasts which are based on their current expectations of trading as a combined business with the Beneficium Bidco group (the "Vivup" brand), following the transfer of trade and assets from Perkbox Limited to SME HCI Limited. The directors are confident having reviewed the forecasts and received confirmation of support from Beneficum Bidco Limited that the group and company will be able to meet their liabilities as they fall due for a period of at least 12 months from the date of approval of the financial statements.”

Group structure

  1. PERKBOX LIMITED · parent
    1. Perkbox US Inc. 100% · Delaware · Administration

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

3 active · 8 resigned

Name Role Appointed Born Nationality
BUTLER, Doug Director 2024-06-30 Aug 1964 American
HEIMES, Mats Director 2024-06-30 Jan 1992 German
LOUCKS, Andrew Cavalier Director 2024-06-30 Jun 1982 American
Show 8 resigned officers
Name Role Appointed Resigned
GORLE, Robert John Secretary 2017-02-01 2024-06-30
BUSBY, Christopher Director 2024-06-30 2024-10-28
CAO, Chieu Director 2010-08-24 2024-06-30
CHESTERMAN, Alexander Edward Director 2011-02-08 2011-07-15
CHOPRA, Saurav Director 2010-08-24 2024-06-30
GOYAL, Udayan Director 2014-06-01 2024-06-30
STERN, Jacques Henri Maurice Director 2018-11-12 2024-06-30
YATES, Andrew Stephen Director 2011-09-08 2014-04-05

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Sme Hci Limited Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2025-08-28 Active
Beneficium Bidco Limited Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2024-06-30 Ceased 2025-08-28
Mr Chieu Cao Individual Shares 25–50%, Voting 25–50%, Significant influence 2016-04-06 Ceased 2024-06-30
Mr Saurav Chopra Individual Shares 25–50%, Voting 25–50%, Significant influence 2016-04-06 Ceased 2024-06-30

Filing timeline

Last 20 of 149 total filings

Material constitutional events — rename, articles re-file, resolution

  • 2025-08-27 RESOLUTIONS Resolution
  • 2024-09-10 RESOLUTIONS Resolution
  • 2024-09-06 MA Memorandum articles
  • 2024-09-06 RESOLUTIONS Resolution
Date Type Category Description
2025-11-13 AA accounts Accounts with accounts type full
2025-09-05 CS01 confirmation-statement Confirmation statement with updates PDF
2025-09-03 PSC07 persons-with-significant-control Cessation of a person with significant control PDF
2025-09-03 PSC02 persons-with-significant-control Notification of a person with significant control PDF
2025-08-27 SH20 capital Legacy
2025-08-27 SH19 capital Capital statement capital company with date currency figure
2025-08-27 CAP-SS insolvency Legacy
2025-08-27 RESOLUTIONS resolution Resolution
2025-08-05 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2025-08-05 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2025-03-05 PSC05 persons-with-significant-control Change to a person with significant control PDF
2024-12-02 AD01 address Change registered office address company with date old address new address PDF
2024-11-01 TM01 officers Termination director company with name termination date PDF
2024-10-14 AA accounts Accounts with accounts type full
2024-09-30 CS01 confirmation-statement Confirmation statement with updates PDF
2024-09-10 RESOLUTIONS resolution Resolution
2024-09-06 MA incorporation Memorandum articles
2024-09-06 RESOLUTIONS resolution Resolution
2024-08-27 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2024-07-11 PSC02 persons-with-significant-control Notification of a person with significant control PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
10

last 12 months

Capital events
2

last 24 months

Officers appointed
0

last 12 months

Officers resigned
0

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Year-on-year

FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31

Year-on-year comparison hidden: this filing's period length differs materially from the prior year.

Official Companies House page