WILLOW FOUNDATION

Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Accounting basis

FRS 102

Reporting scope

Consolidated group

Abridged

Yes — abridged accounts (limited disclosure)

Auditor

Sayer Vincent LLP

Audit opinion

Unqualified (clean)

Going concern

Affirmed

“The financial statements have been prepared on the basis that Willow Foundation has adequate resources to continue in operational existence for the foreseeable future (going concern basis), with assets and liabilities recognised as they will be realised and discharged in the normal course of business.”

Group structure

1. WILLOW FOUNDATION · parent
   1. Willow Events Limited 100% · England and Wales · commercial activity of benefit to the charity

Significant events

• “2024 was a landmark year for Willow as we proudly celebrated our 25th anniversary.”
• “This year, our impact reached further than ever before. We expanded the range of experiences we provide, from unforgettable days out and restorative short breaks, to thoughtfully designed treat boxes that bring moments of happiness directly into people's homes.”
• “In 2024 alone, we fulfilled wishes for 1,257 young adults and their families, which was 45 more than we had planned.”
• “This past year has also seen us open our eighth charity shop, launch two new ambassador-led events and bring our Special Treats service in-house, making it more personalised and cost-effective.”
• “Raised more than £3.9m income”
• “Opened a new shop in Hitchin, Hertfordshire”
• “Introduced two new ambassador-led events Catch of the Day with David Seaman and Williamson's Walk with Lioness Leah Williamson”
• “Brought our treat box provision in-house and adapted the service in response to feedback from beneficiaries and medical professionals”
• “Total income raised in 2024 was £3,924,000, an increase of £523,000 (15%) over 2023 due to growth in our major fundraising events and several legacies as well as expansion of our retail operation.”
• “Income from fundraising events increased against the prior year by £201,000 (24%) due mainly to a very successful 25th Anniversary Ball.”
• “Legacy income increased by over £300,000 during 2024 due to one very large legacy and several smaller legacies received in the year.”
• “Retail shop income increased by £95,000 (11%), as we opened one new shop in Hitchin and had a full year of activity at our shops that opened during 2023.”

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

Filings

4

last 12 months

Capital events

0

last 24 months

Officers appointed

1

last 12 months

Officers resigned

1

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

• Turnover

  +15.4%

  £3,400,972 → £3,923,552

• Cash

  -29.6%

  £249,762 → £175,766

• Net assets

  +7%

  £2,758,661 → £2,951,986

• Employees

  +13.6%

  44 → 50

• Profit before tax

  +939.9%

  £18,591 → £193,325

• Wages

  +18.7%

  £1,414,472 → £1,679,198

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers