72POINT LTD

1. 72POINT LTD 2024-09-17 → present
2. 72 POINT LIMITED 2000-10-19 → 2024-09-17

Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Accounting basis

FRS 102

Reporting scope

Standalone (parent only)

Auditor

RSM UK Audit LLP

Audit opinion

Unqualified (clean)

Going concern

Affirmed

“In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. At the time of approving the financial statements, the directors therefore have a reasonable expectation that the group and company have adequate resources to continue in operational existence for a period of at least twelve months following the date of approval of these financial statements. Thus, the directors continue to adopt the going concern basis of accounting in preparing the financial statements.”

Group structure

1. 72POINT LTD · parent
   1. Pinpep Media Limited 100% · United Kingdom · Dormant
   2. OnePoll Inc 100% · USA · Dormant
   3. 72Point Inc 100% · USA · Public relations and market research

Significant events

• “The company was formerly known as 72 Point Limited but changed its name on 17 September 2024.”
• “During the year, the company continued to develop its high-quality content and to achieve exceptional coverage for clients. The company has launched a new broadcast product offering in the year to bolster the suite of creative services it can offer to clients.”
• “The company now intends to return to more significant revenue growth with investments in IT systems, AI, staff and new product offerings to drive growth.”
• “Subsequent to the year end on 23 July 2025, OnePoll Inc was dissolved.”

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

Filings

3

last 12 months

Capital events

0

last 24 months

Officers appointed

0

last 12 months

Officers resigned

1

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

• Turnover

  +2.9%

  £13,820,159 → £14,223,368

  highest in 3 filed years

• Cash

  +53.8%

  £1,489,774 → £2,291,256

  highest in 3 filed years

• Net assets

  +53.1%

  £1,735,248 → £2,655,882

  highest in 3 filed years

• Employees

  +2.6%

  77 → 79

  highest in 3 filed years

• Operating profit

  -12.7%

  £2,114,010 → £1,846,275

• Profit before tax

  -11.7%

  £2,114,265 → £1,867,287

• Wages

  +13.5%

  £4,680,061 → £5,312,987

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers