PLAY TO THE CROWD
Get an alert when PLAY TO THE CROWD files next
Leroy will email you the moment a new filing lands at Companies House — one short note per filing, nothing else.
Next accounts due
2026-12-31 (in 7mo)
Last filed for 2025-03-31
Confirmation statement due
2027-02-01 (in 9mo)
Last made up 2026-01-18
Watchouts
Cash
£1M
-9% vs 2024
Net assets
£1M
-1.8% vs 2024
Employees
24
+9.1% vs 2024
Profit before tax
—
Period ending 2025-03-31
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
4 officer resignations in last 12 months
Multiple officers have left the board recently — see the People section for who.
Name history
Renamed 1 time since incorporation
- PLAY TO THE CROWD 2019-09-10 → present
- THE LIVE THEATRE WINCHESTER TRUST 1999-01-18 → 2019-09-10
Net assets
2-year trend · vs Consumer Discretionary median
Accounts
2-year trend · latest reflected 2025-03-31
| Metric | Trend | 2024-03-31 | 2025-03-31 |
|---|---|---|---|
| Turnover | £2,607,394 | £2,666,061 | |
| Operating profit | — | — | |
| Profit before tax | — | — | |
| Net profit | £9,770 | -£19,552 | |
| Cash | £1,218,704 | £1,109,472 | |
| Total assets less current liabilities | £1,068,729 | £1,049,177 | |
| Net assets | £1,068,729 | £1,049,177 | |
| Equity | £1,068,729 | £1,049,177 | |
| Average employees | 22 | 24 | |
| Wages | £744,176 | £785,775 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2024-03-31 | 2025-03-31 |
|---|---|---|---|
| Net margin | 0.4% | -0.7% | |
| Current ratio | -1.71x | -1.79x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Consolidated group
- Auditor
- MC Audit Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“The trustees therefore believe the charity has sufficient resources to continue in operational existence for the foreseeable future and, on the basis of these budgets and forecasts, the trustees consider the company to be a going concern and have prepared the financial statements accordingly.”
Group structure
- PLAY TO THE CROWD · parent
- Trade To The Crowd Ltd 100%
Significant events
- “RAW: Winchester's Week of Contemporary Performance was created in collaboration with other local venues in the city and will now become an annual fixture each March.”
- “The Children of Winchester Festival was grown into a full weekend and the Winchester Jazz Festival continued, along with the first AI Arts Festival.”
- “The 50th anniversary Hat Fair was presented, with almost 50,000 attendees to free outdoor performances.”
- “Refurbishment of the circle toilets was completed and new Tower Street french windows installed; major stalls toilets capital project began.”
- “New sound system installed for Theatre Royal, Winchester; major repairs to roof and new hot water boiler installed.”
- “New EPOS system invested in and operations moved onto Microsoft 365 software.”
- “Depreciating capital investment in live streaming and cinema equipment and install of accessible toilet completed in 2020 and the installation of bi-fold doors and improvement works to circle level toilets - finally completed in 2024.”
- “ACE funding for the delivery of the Outdoor Arts Festival - Hat Fair in July 2025.”
- “WCC CIL (Community Infrastructure Levy) Contribution to capital asset purchase of a mobile trailer stage in 2021.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
13 active · 57 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| ANGUS, Daniel James | Secretary | 2023-08-01 | — | — |
| BYFORD, Mark | Director | 2019-02-12 | Jun 1958 | British |
| CHESHIRE, Lorraine | Director | 2026-01-23 | Oct 1956 | British |
| CROSS, Steven Gordon | Director | 2019-01-28 | Apr 1960 | British |
| DHANA, Majid Salim | Director | 2021-05-10 | Nov 1981 | Zimbabwean,British |
| GRIME, Helen, Dr | Director | 2025-10-01 | Jun 1967 | British |
| LOCKYER, Lynne Carol | Director | 2026-01-23 | Apr 1950 | British |
| PARRY, Amy | Director | 2019-01-28 | Feb 1981 | British |
| RISBRIDGER, Madeleine | Director | 2025-10-01 | Sep 1992 | Australian |
| SHIBATA, Sho | Director | 2026-01-23 | Feb 1983 | Japanese |
| SPENCER, Paul James, Dr | Director | 2017-07-24 | Aug 1985 | British |
| STACEY, Shaun Raymond | Director | 2019-04-29 | Dec 1968 | British |
| WALL, Noemi | Director | 2024-06-12 | Apr 1971 | Spanish |
Show 57 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| BURN, Fiona | Secretary | 2004-11-19 | 2011-05-18 |
| FULLER, Michael Anthony | Secretary | 1999-01-18 | 1999-10-31 |
| GARRIOCK, Hannah Elizabeth | Secretary | 2022-02-07 | 2023-08-01 |
| MARLOW, Jo | Secretary | 2020-08-18 | 2022-02-07 |
| MILDMAY-TALJAARD, James William | Secretary | 1999-11-01 | 2001-01-11 |
| MONKCOM, Jonathan David | Secretary | 2001-01-11 | 2002-02-01 |
| STREAM, John | Secretary | 2002-02-01 | 2002-03-31 |
| WHITE, Anita | Secretary | 2011-05-19 | 2020-08-18 |
| YOUNG, Nicolas | Secretary | 2002-04-01 | 2004-11-19 |
| ADAMS, Michael John | Director | 1999-01-24 | 2003-03-19 |
| ARKWRIGHT, Anthony Peter | Director | 2017-07-24 | 2025-10-01 |
| BARBER, Peter William Brian | Director | 2005-11-29 | 2013-11-04 |
| BARRINGTON, Kate | Director | 1999-01-18 | 2003-01-20 |
| BRACKEN, Charles Edward | Director | 1999-01-24 | 2001-08-07 |
| BRADSHAW, Nigel William | Director | 2005-11-29 | 2006-06-05 |
| BRANDT, Fodfrey Lyton | Director | 2008-10-21 | 2010-10-01 |
| BROWN, Jonathan Thomas | Director | 2001-07-03 | 2003-01-27 |
| BRUNT, Pierce | Director | 1999-01-24 | 2005-07-04 |
| BURGESS, Clive Robert | Director | 2003-07-29 | 2005-11-21 |
| CHADBOURNE, Sarah | Director | 2005-11-02 | 2011-05-31 |
| CHESHIRE, Lorraine | Director | 2021-07-26 | 2026-01-23 |
| CORNWALL, Verena Ilse | Director | 1999-01-18 | 1999-02-03 |
| CURRAN, Geoff | Director | 2015-11-04 | 2018-07-23 |
| DAVIES, Gaynor Ann | Director | 2003-02-17 | 2008-10-21 |
| DAWSON, Mary Margaret | Director | 2011-06-20 | 2017-10-30 |
| DAY, Nicholas Paul | Director | 2007-09-01 | 2014-11-04 |
| DEAN, Anthony Stephen, Professor | Director | 2007-02-08 | 2010-09-13 |
| DREWERY, Sarah Michelle | Director | 2017-09-01 | 2018-07-23 |
| EZRA MBE, Yinnon | Director | 2013-08-05 | 2021-05-06 |
| GATES, Stephen John | Director | 2017-07-24 | 2019-04-29 |
| GRIFFITHS, Stuart Mark | Director | 2001-07-03 | 2004-07-19 |
| HALL, Dennis Leslie John | Director | 2004-04-19 | 2010-08-31 |
| HILL, David John | Director | 2014-02-17 | 2021-09-01 |
| HOLLAMBY, Anne | Director | 2005-11-17 | 2008-02-07 |
| HONEY, Cara Lindsey | Director | 2020-01-27 | 2024-06-30 |
| JEX, Helen | Director | 2009-04-26 | 2015-11-04 |
| JONES, Noel Margaret | Director | 1999-01-24 | 2001-12-12 |
| LEWIS, Paul Dudley | Director | 2013-08-05 | 2015-08-03 |
| LOCKYER, Lynne | Director | 2021-07-26 | 2026-01-23 |
| MASON, Sallie Diana | Director | 1999-01-24 | 2004-07-19 |
| MEEKINGS, Ronald Leonard | Director | 2013-05-13 | 2017-10-30 |
| MELLY, Nigel Roger | Director | 2011-06-20 | 2017-10-30 |
| MONKCOM, Jonathan David | Director | 2000-09-01 | 2004-09-13 |
| RICE, Alan William, Councillor | Director | 1999-02-03 | 2013-07-03 |
| SALLIS, Tamzin Diana | Director | 2017-07-24 | 2021-09-01 |
| SHIBATA, Sho | Director | 2021-05-10 | 2026-01-23 |
| SIDDALL, Sheila Mary | Director | 2013-08-05 | 2016-11-14 |
| SPELMAN, Peter Joseph | Director | 2003-07-29 | 2009-04-26 |
| STALLARD, Patricia Grace, Councillor Mrs | Director | 2013-07-03 | 2017-06-15 |
| STEEL, Iain Harfield | Director | 2010-07-22 | 2017-10-30 |
| STREAM, John Stuart | Director | 2004-09-13 | 2005-11-02 |
| SULLY, Bernard John | Director | 2011-06-20 | 2017-10-30 |
| TURNER, Christopher Mark Dirham, Professor | Director | 2005-05-09 | 2007-01-18 |
| WARING, Stephen Jonathan | Director | 2011-06-20 | 2013-05-14 |
| WILLIAMS, Claire Marie | Director | 2008-05-07 | 2013-05-14 |
| WILLIAMSON, Jennifer Lynne | Director | 2019-01-28 | 2019-07-22 |
| WILSON-WHITE, Sarah | Director | 2017-07-24 | 2018-08-06 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Sarah Drewery | Individual | Significant influence | 2017-09-01 | Ceased 2018-07-23 |
| Tamzin Diana Sallis | Individual | Significant influence | 2017-07-24 | Ceased 2019-07-22 |
| Dr Paul James Spencer | Individual | Significant influence | 2017-07-24 | Ceased 2019-07-22 |
| Mr Anthony Peter Arkwright | Individual | Significant influence | 2017-07-24 | Ceased 2019-04-29 |
| Sarah Wilson-White | Individual | Significant influence | 2017-07-24 | Ceased 2018-08-06 |
| Mr Stephen John Gates | Individual | Significant influence | 2017-05-15 | Ceased 2019-04-29 |
| Mr Yinnon Ezra | Individual | Significant influence | 2016-04-06 | Ceased 2019-04-29 |
| Mr David John Hill | Individual | Significant influence | 2016-04-06 | Ceased 2019-04-29 |
| Mr Geoff Walter Robert Curran | Individual | Significant influence | 2016-04-06 | Ceased 2018-07-23 |
| Mrs Mary Margaret Dawson | Individual | Significant influence | 2016-04-06 | Ceased 2017-10-30 |
| Mr Iain Harfield Steel | Individual | Significant influence | 2016-04-06 | Ceased 2017-10-30 |
| Mr Bernard John Sully | Individual | Significant influence | 2016-04-06 | Ceased 2017-10-30 |
| Mr Nigel Roger Melly | Individual | Significant influence | 2016-04-06 | Ceased 2017-10-30 |
| Mr Ron Meekings | Individual | Significant influence | 2016-04-06 | Ceased 2017-10-30 |
| Mrs Patricia Stallard | Individual | Significant influence | 2016-04-06 | Ceased 2017-06-15 |
Filing timeline
Last 20 of 213 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-01-25 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2026-01-23 | TM01 | officers | Termination director company with name termination date | |
| 2026-01-23 | AP01 | officers | Appoint person director company with name date | |
| 2026-01-23 | TM01 | officers | Termination director company with name termination date | |
| 2026-01-23 | AP01 | officers | Appoint person director company with name date | |
| 2026-01-23 | TM01 | officers | Termination director company with name termination date | |
| 2026-01-23 | AP01 | officers | Appoint person director company with name date | |
| 2026-01-23 | CH01 | officers | Change person director company with change date | |
| 2025-11-03 | CH01 | officers | Change person director company with change date | |
| 2025-10-14 | AP01 | officers | Appoint person director company with name date | |
| 2025-10-10 | AP01 | officers | Appoint person director company with name date | |
| 2025-10-10 | TM01 | officers | Termination director company with name termination date | |
| 2025-08-27 | AA | accounts | Accounts with accounts type group | |
| 2025-01-29 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-09-05 | AA | accounts | Accounts with accounts type group | |
| 2024-07-09 | AP01 | officers | Appoint person director company with name date | |
| 2024-07-09 | TM01 | officers | Termination director company with name termination date | |
| 2024-01-18 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-01-06 | AA | accounts | Accounts with accounts type group | |
| 2023-08-09 | AP03 | officers | Appoint person secretary company with name date |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 13
- Capital events
- 0
- Officers appointed
- 5
- Officers resigned
- 4
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2024 → FY2025 · period ending 2025-03-31 vs 2024-03-31
-
Turnover
+2.3%
£2,607,394 £2,666,061
-
Cash
-9%
£1,218,704 £1,109,472
-
Net assets
-1.8%
£1,068,729 £1,049,177
-
Employees
+9.1%
22 24
-
Wages
+5.6%
£744,176 £785,775
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers