HIT ENTERTAINMENT LIMITED
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2026-10-24 (in 5mo)
Last made up 2025-10-10
Watchouts
None on the register
Cash
£242K
+108.6% vs 2023
Net assets
£1M
-67% vs 2023
Employees
24
-17.2% vs 2023
Profit before tax
-£3M
+31.8% vs 2023
Name history
Renamed 3 times since incorporation
- HIT ENTERTAINMENT LIMITED 2005-05-25 → present
- HIT ENTERTAINMENT PLC 1992-05-14 → 2005-05-25
- HIT COMMUNICATIONS PUBLIC LIMITED COMPANY 1989-09-07 → 1992-05-14
- GAINBASE PUBLIC LIMITED COMPANY 1989-02-01 → 1989-09-07
Net assets
2-year trend · vs Consumer Discretionary median
Accounts
2-year trend · latest reflected 2024-12-31
| Metric | Trend | 2023-12-31 | 2024-12-31 |
|---|---|---|---|
| Turnover | £1,372,000 | £2,834,000 | |
| Operating profit | -£5,002,000 | -£3,412,000 | |
| Profit before tax | -£5,002,000 | -£3,412,000 | |
| Net profit | -£3,912,000 | -£2,771,000 | |
| Cash | £116,000 | £242,000 | |
| Total assets less current liabilities | £3,850,000 | £1,271,000 | |
| Net assets | £3,850,000 | £1,271,000 | |
| Equity | £3,850,000 | £1,271,000 | |
| Average employees | 29 | 24 | |
| Wages | £2,385,000 | £2,260,000 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2023-12-31 | 2024-12-31 |
|---|---|---|---|
| Operating margin | -364.6% | -120.4% | |
| Net margin | -285.1% | -97.8% | |
| Return on capital employed | -129.9% | -268.5% | |
| Current ratio | 0.11x | 0.12x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- PricewaterhouseCoopers LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Given the Company's loss position for the 2024 financial year and net current liability position, it has sought and obtained a letter of support from its ultimate parent company Mattel Inc. Consequently, the directors believe that for any reason should the Company be unable to meet its liabilities then Mattel Inc. will provide financial support to the Company in accordance with this letter such that the Company is able to operate as a going concern and to settle its liabilities as they fall due for at least 12 months from the date of approving these financial statements. The Company has assessed whether it can rely upon the letter of support and has no concern in that regard. Therefore, these financial statements are prepared on a going concern basis.”
Group structure
- HIT ENTERTAINMENT LIMITED · parent
- Gullane (Productions) Limited 100%
- Prism Art and Design Limited 100%
- The Magic Railroad Company Limited 100%
- HIT Consumer Products Limited 100%
- HIT Attractions Limited 100%
- Rainbow Magic Limited 100%
- Gullane Entertainment Limited 100%
- HIT (MTK) Limited 100%
- Gullane (Thomas) Limited 100%
- PT Mattel Indonesia 99.99%
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
4 active · 65 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| TUNG, Sukhjiwan Kaur | Secretary | 2012-02-01 | — | British |
| BAPNA, Prashant | Director | 2020-07-27 | May 1973 | Indian |
| GODFREY, Najma Alex | Director | 2018-01-24 | Feb 1977 | British |
| MOORE, Michael | Director | 2021-12-07 | Jan 1969 | American |
Show 65 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| BYRNE, Katharine Helen | Secretary | 2003-01-23 | 2003-07-16 |
| LAWES, Robert Ian | Secretary | — | 1997-04-01 |
| MARLOW-PRINCE, Collette Theresa | Secretary | 1997-09-11 | 2000-06-08 |
| PAGET, Malcolm George | Secretary | 1997-04-01 | 1997-09-11 |
| PEARCE, Simon Marshall | Secretary | 2003-07-16 | 2005-07-29 |
| PICCUS, Todd Olen | Secretary | 2015-05-01 | 2024-12-31 |
| ROWLAND, Janet Lesley | Secretary | 2006-11-30 | 2008-12-31 |
| SALVO, Joseph Pasqualino | Secretary | 2008-12-31 | 2015-04-10 |
| SLOCUM, Joyce Deanne | Secretary | 2005-07-29 | 2006-11-30 |
| TAYLOR, Richard George | Secretary | 2000-08-31 | 2003-01-23 |
| TAYLOR, Shawn Karl | Secretary | 2000-06-08 | 2000-08-31 |
| AIKEN, Donald Bruce | Director | 2012-03-09 | 2016-07-19 |
| ALLCROFT, Britt | Director | 2003-01-23 | 2003-05-31 |
| ALLMARK, David | Director | 2012-02-01 | 2014-02-03 |
| BIRRELL, Nigel Norman | Director | 2000-08-31 | 2005-11-30 |
| BROCKMAN, Matthew Edward | Director | 2008-03-03 | 2009-11-11 |
| BROCKMAN, Matthew | Director | 2005-07-05 | 2005-08-04 |
| BURDICK, Charles James | Director | 2004-11-09 | 2005-05-24 |
| CAMINADA, Charles Jerome | Director | 1995-12-30 | 2005-08-22 |
| CATCHPOLE, Edward Laurence | Director | 2012-02-01 | 2015-05-01 |
| CHESHIRE, Ian Michael, Sir | Director | 1999-09-30 | 2000-05-19 |
| DESAI, Sangeeta | Director | 2010-09-10 | 2012-02-01 |
| DONAHUE, Brian Joseph | Director | 2013-09-26 | 2014-09-08 |
| DUNN, Jeffrey Doubleday | Director | 2008-12-22 | 2012-02-01 |
| DYKE, Gregory | Director | 2005-06-01 | 2007-02-07 |
| FITZSIMONS, Paul | Director | 2008-03-03 | 2010-11-30 |
| FITZSIMONS, Paul | Director | 2005-07-05 | 2005-08-04 |
| HARMAN, Phillip Brent | Director | 1995-09-29 | 1997-09-11 |
| HEMMERS, Irina Michaela | Director | 2009-11-11 | 2010-11-30 |
| JANE ANNE, Ritson | Director | — | 1993-05-28 |
| KARABA, Thomas Frank | Director | 2001-09-27 | 2005-05-24 |
| KOPPEL, Montague | Director | 1993-05-28 | 1996-07-24 |
| LANGDON, Dorian Charles | Director | 2000-06-29 | 2001-06-06 |
| LAWES, Robert Ian | Director | 1995-12-30 | 2004-10-21 |
| LEACH, Richard Charles | Director | 2001-03-05 | 2001-05-29 |
| LEWIS, Nicholas Peter | Director | — | 1993-05-28 |
| LUARD, Roger David Eckford | Director | — | 1993-05-28 |
| LUCKWELL, Michael Shepstone | Director | 1993-05-28 | 2004-12-16 |
| LYNCH, Thomas William | Director | 2016-01-18 | 2019-04-29 |
| MARLOW PRINCE, Collette | Director | 1993-05-28 | 1996-07-04 |
| MARLOW-PRINCE, Collette Theresa | Director | 1997-11-27 | 2000-06-08 |
| MATHUR, Siddharth | Director | 2015-05-01 | 2018-08-31 |
| MCKENZIE, Jean Ann | Director | 2015-09-07 | 2017-03-03 |
| MULROONEY WOLLMAN, Shari | Director | 2019-11-18 | 2021-12-16 |
| NELLIST, Robert Henry Harger | Director | 1996-07-24 | 2003-01-23 |
| ORTON, Peter Charles | Director | — | 2005-05-24 |
| PAGET, Malcolm George | Director | 1997-04-01 | 1998-02-16 |
| PEARCE, David | Director | 2008-03-06 | 2009-01-31 |
| RESES, Jacqueline Dawn | Director | 2005-07-05 | 2005-08-04 |
| RICHARDSON, Justin Gordon | Director | 2016-12-14 | 2017-09-05 |
| ROTENBERG, Joel | Director | 2013-09-26 | 2015-08-03 |
| RUFFINI, Stephen Charles | Director | 2001-06-06 | 2005-08-22 |
| SMITH, Jane Mary | Director | 1993-05-28 | 1994-12-19 |
| STEINBERG, Bruce David | Director | 2005-07-18 | 2008-03-06 |
| SULLIVAN, Sean Stephen | Director | 2009-01-12 | 2010-09-10 |
| TAYLOR, Joyce | Director | 1995-05-24 | 1995-09-29 |
| TAYLOR, Shawn Karl | Director | 1998-03-31 | 2001-06-06 |
| THIEME, Christian | Director | 2012-03-09 | 2013-09-26 |
| TURNER LAING, Sophia Henrietta | Director | — | 1995-11-06 |
| UNITT, Andrew Neil | Director | 2015-09-07 | 2020-08-07 |
| WALKER, Geoffrey Hulbert | Director | 2014-02-03 | 2015-09-07 |
| WALKER, Geoffrey Hulbert | Director | 2012-03-09 | 2013-04-01 |
| WALKER, Geoffrey Hulbert | Director | 2012-02-01 | 2012-03-09 |
| WALKER, Norman Christopher | Director | 1998-11-26 | 2005-05-24 |
| WEIGHT, James Dominic | Director | 2005-08-23 | 2009-01-16 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Sunshine Holdings 3 Limited | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors | 2016-04-06 | Active |
Filing timeline
Last 20 of 572 total filings
Material constitutional events — rename, articles re-file, resolution
- 2021-04-22 RESOLUTIONS Resolution
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2025-10-22 | AA | accounts | Accounts with accounts type full | |
| 2025-10-10 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-01-10 | TM02 | officers | Termination secretary company with name termination date | |
| 2024-11-13 | AA | accounts | Accounts with accounts type full | |
| 2024-10-16 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-03-07 | AA | accounts | Accounts with accounts type full | |
| 2023-10-23 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-01-17 | CH01 | officers | Change person director company with change date | |
| 2022-10-24 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-10-01 | AA | accounts | Accounts with accounts type full | |
| 2022-09-23 | RP04SH01 | capital | Second filing capital allotment shares | |
| 2022-09-16 | MR04 | mortgage | Mortgage satisfy charge full | |
| 2021-12-20 | TM01 | officers | Termination director company with name termination date | |
| 2021-12-07 | AP01 | officers | Appoint person director company with name date | |
| 2021-11-01 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2021-10-05 | AA | accounts | Accounts with accounts type full | |
| 2021-05-14 | SH01 | capital | Capital allotment shares | |
| 2021-04-22 | SH01 | capital | Capital allotment shares | |
| 2021-04-22 | RESOLUTIONS | resolution | Resolution | |
| 2021-04-22 | SH01 | capital | Capital allotment shares |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 2
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
+106.6%
£1,372,000 £2,834,000
-
Cash
+108.6%
£116,000 £242,000
-
Net assets
-67%
£3,850,000 £1,271,000
-
Employees
-17.2%
29 24
-
Operating profit
+31.8%
-£5,002,000 -£3,412,000
-
Profit before tax
+31.8%
-£5,002,000 -£3,412,000
-
Wages
-5.2%
£2,385,000 £2,260,000
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers