ASSOCIATES IN ADVERTISING LIMITED

1. ASSOCIATES IN ADVERTISING LIMITED 1991-11-29 → present
2. J M A HOLDINGS LIMITED 1986-03-19 → 1991-11-29
3. BACKCOVER LIMITED 1986-01-14 → 1986-03-19

Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Accounting basis

FRS 102

Reporting scope

Standalone (parent only)

Auditor

Buzzacott Audit LLP

Audit opinion

Unqualified (clean)

Going concern

Affirmed

“After consideration of these projections and after making due enquiries the directors have, at the time of approving the financial statements, an expectation that the company has adequate resources to continue in operational existence for the foreseeable future. Consequently, the directors continue to adopt the going concern basis in preparing the annual report and financial statements.”

Group structure

1. ASSOCIATES IN ADVERTISING LIMITED · parent
   1. AIA Holdings Limited · UK · non-trading
   2. Carve Consulting London Limited · UK · non-trading

Significant events

• “For the purposes of simplification of the group structure, in 2024 the directors have taken steps to prepare the dormant non-trading UK subsidiaries AIA Holdings Limited and Carve Consulting London Limited for dissolution. These steps included capital reduction and declaration and payment of final dividends for each entity such that at 31 December 2024 only one share and corresponding receivable due from People in Business Limited remained. Both entities have subsequently been dissolved via voluntary strike off on 1 April 2025.”

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

Filings

5

last 12 months

Capital events

0

last 24 months

Officers appointed

1

last 12 months

Officers resigned

1

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

• Turnover

  +10.6%

  £19,245,000 → £21,280,000

• Cash

  +81.8%

  £143,000 → £260,000

• Net assets

  +0.8%

  £13,901,000 → £14,012,000

• Employees

  +2.4%

  126 → 129

• Operating profit

  -82.8%

  £838,000 → £144,000

• Profit before tax

  -86.1%

  £760,000 → £106,000

• Wages

  +13.4%

  £7,860,000 → £8,913,000

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers