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Next accounts due

2026-12-31 (in 7mo)

Last filed for 2025-03-31

Confirmation statement due

2027-01-01 (in 8mo)

Last made up 2025-12-18

Watchouts

None on the register

Cash

£4M

+54.9% vs 2024

Net assets

£84K

-86.9% vs 2024

Employees

121

+23.5% vs 2024

Profit before tax

-£493K

-200% vs 2024

Name history

Renamed 3 times since incorporation

  1. WEST MIDLANDS GROWTH COMPANY LIMITED 2017-04-27 → present
  2. MARKETING BIRMINGHAM LIMITED 2002-05-09 → 2017-04-27
  3. BIRMINGHAM MARKETING PARTNERSHIP 1993-05-21 → 2002-05-09
  4. BIRMINGHAM CONVENTION AND VISITOR BUREAU LIMITED 1982-04-26 → 1993-05-21

Accounts

2-year trend · latest reflected 2025-03-31

Metric Trend 2024-03-312025-03-31
Turnover £9,741,343£12,309,088
Operating profit £495,209-£547,108
Profit before tax £493,209-£493,209
Net profit £493,209-£493,209
Cash £2,766,359£4,285,795
Total assets less current liabilities £724,235£168,026
Net assets £639,740£83,531
Equity £639,740£83,531
Average employees 98121
Wages £4,917,736£6,073,605

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2024-03-312025-03-31
Operating margin 5.1%-4.4%
Net margin 5.1%-4.0%
Return on capital employed 68.4%-325.6%
Gearing (liabilities / total assets) 90.2%98.9%
Current ratio 1.05x0.98x
Interest cover 3.13x-3.38x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Audit & accounting basis

Accounting basis
FRS 102
Reporting scope
Standalone (parent only)
Auditor
Dains Audit Limited
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“Considering the continuing support of WMCA and the region and having appropriately considered the detailed forecasts for the business, the directors have assessed that it is reasonable to conclude that the business will continue to be able to meet its operational requirements and financial liabilities for the foreseeable future, being not less than 12 months from the date of approval of the financial statements. On that basis the financial statements have been prepared on a going concern basis.”

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

14 active · 86 resigned

Name Role Appointed Born Nationality
BLACKWELL, Samantha Secretary 2026-03-19
BARTON, Nicholas Director 2023-09-20 Aug 1966 British
COX, Edward Rawson Director 2025-06-20 Sep 1969 British
HAMMOND, David Matthew Director 2018-05-23 Mar 1970 British
JOHNSON, Paul Andrew Director 2025-06-19 Mar 1965 British
JOHNSON, Timothy David Director 2018-06-07 Jul 1966 British
LOVETT, Andrew Ian Director 2022-06-07 Apr 1966 British
MBA, David Uzochukwesi, Professor Director 2023-12-01 Dec 1968 British
NUGENT, Julie Marie Director 2025-06-20 Jul 1971 Irish
RAMI, Neil Mahendra Director 2010-10-20 Jul 1967 British
REEVE, Paul Director 2026-03-26 Feb 1980 British
SCOTT, Sally Heather Director 2020-06-30 Aug 1973 British
WESTLEY, Thomas Philip Director 2017-06-13 May 1952 British
WHITLOCK, Jane Director 2021-09-13 Jan 1970 British
Show 86 resigned officers
Name Role Appointed Resigned
ABERCROMBY, Philippa Mary Secretary 2019-07-08 2026-03-19
COLLINS, Anthony Ralph Secretary 1998-12-16 2002-11-27
ESPLEY, Louise Ann Secretary 2018-07-11 2019-01-31
GILBERT, Robert Michael Secretary 1993-07-21 1994-06-08
LANCASTER, Andrew John Secretary 2002-11-27 2009-10-22
LAVERY, James Lynd Secretary 1996-05-22 1998-12-16
MANSON, Timothy John Alexander Secretary 2009-10-22 2017-05-31
RYAN, David Patrick Secretary 1994-06-08 1996-05-22
THEOBALD, Simon David James Secretary 2017-05-31 2018-05-04
TRICKLEBANK, Gordon Albert Secretary 1993-05-26
AITKEN, Geraldine Director 1999-07-21 1999-10-20
ALCOTT, Gordon Director 2017-06-13 2021-03-23
ALLAN, Cliff Charles, Professor Director 2013-11-06 2016-10-14
ALLAN, Fiona Jean Sutcliffe Director 2017-07-10 2021-09-13
ANDREW, Adrian John Austin, Councillor Director 2023-07-31 2025-03-31
ANSELL, Mark John Director 2004-01-28 2004-09-30
ASHMORE, Graham Director 1993-05-04
BAGLEY, David Laurence Director 1995-06-14 2002-02-27
BAMFORD, Louis Neville Jules Director 1993-05-26
BARTON, Kenneth Benjamin Director 1993-05-04
BARWELL, Peter James Philip Director 1993-05-04
BATTLE, Susan Director 1999-01-27 2004-01-28
BILLS, John Director 2005-04-27 2008-01-23
BIRD, Bryan Frederick Director 1997-07-16 1999-07-21
BIRD, Michael Arthur Director 2018-08-15 2019-12-05
BLOFELD, Nicholas James Director 2017-06-13 2020-06-30
BORE, Albert, Sir Director 1999-07-21 2016-01-15
BRADDOCK, Christine, Dr Director 2006-05-24 2013-05-22
BROOKFIELD, Ian Nicholas, Councillor Director 2019-12-05 2023-07-02
CADMAN, Deborah Ann Director 2017-11-22 2021-07-31
CAMERON, Alec, Professor Director 2017-01-03 2017-04-26
CARTER, William George Key Director 1993-05-26 1995-01-10
CHAPPELL, Roger Christopher Director 1998-03-18 1999-05-20
CHATHAM, Alan Director 2002-04-24 2005-04-27
CLANCY, John Michael, Councillor Director 2016-04-13 2017-11-22
CLARK, Steven Masters Director 2018-06-07 2018-10-10
CLARKE, David Edwin Director 2001-01-24 2005-04-27
CLARKE, Rodney Michael, Captain Director 1993-01-11
CLEVERDON, Barry Stanley Director 1993-08-10 2004-10-01
CLIFFORD, Elizabeth Director 2002-11-27 2004-11-25
COBHAM, Penelope Ann, Viscountess Director 2005-04-27 2007-01-24
COOKE, Ruth Margaret Director 2014-04-30 2017-04-26
COTTON, John Leslie Barton, Councillor Director 2023-05-21 2025-03-31
COUGHLAN, Sean Patrick, Councillor Director 2017-09-04 2018-08-15
COURTS, Ian, Councillor Director 2023-05-16 2024-09-19
COURTS, Ian, Councillor Director 2019-07-08 2019-12-05
CROFT, Stuart John Director 2017-01-03 2020-06-30
CRYER, Thomas George Director 1993-05-04
DARKIN, John William Director 1998-09-16 1999-05-20
DAVIES, Yvonne Director 2019-07-08 2019-12-05
DE BARR, Robert Henry Director 2002-04-24 2005-04-27
DUGGINS, George Arthur, Cllr Director 2017-06-13 2019-12-05
DUTTON, Christopher Director 2002-02-27 2002-04-24
EASTWOOD, David Stephen, Sir Director 2020-06-30 2021-12-13
EASTWOOD, David Stephen, Professor Sir Director 2011-03-31 2014-11-24
EASTWOOD, Nick Director 2017-06-13 2020-06-30
EDGE, Karl Peter Director 2018-05-10 2021-09-13
EDWARDS, John Director 2002-04-24 2008-05-14
EDWARDS, Richard Douglas Director 2009-04-27 2010-11-25
ELING, Steve Charles, Councillor Director 2017-11-22 2019-07-08
EVANS, David Richard Director 1997-11-12 2001-11-05
FIELD, Martin John Director 2002-04-24 2005-04-27
FLIGHT, Frank Geoffrey Director 2000-05-24 2001-10-31
FLIGHT, Frank Kenneth Director 1993-05-24
FOGARTY, Monica Irmela Director 2023-12-13 2025-03-31
FOSTER, Trevor Director 2006-05-24 2009-05-18
GATELEY, Terence Michael Director 1997-01-15 1997-09-17
GEORGE, Malcolm Alan Director 1993-03-31
GILBERT, Robert Michael Director 1993-05-26 1994-06-08
GILBERT, Robert Michael Director 1993-05-26 2004-04-28
GOLBY, Graham Noel Director 1993-05-04
GOLDING, Terence Edward Director 1995-03-31
GOLDSTEIN, Stephen Alexander Director 1993-05-04
GRANT, David Malcolm Director 2000-01-26 2000-09-20
GRAUERS, Clifford Eric Director 2000-09-20 2005-04-27
HALES, Reginald John Director 1993-05-04
HARLEY, Patrick Edward Director 2019-12-05 2025-03-31
HARPLEY, Mary Director 2002-02-27 2002-04-24
HARRISON, Andrew Director 2014-04-30 2017-04-26
HAYSOM, Mark Derrick Director 2000-01-26 2000-09-18
HEELEY, John Ian, Dr Director 2001-09-19 2003-10-03
HEWITT, Nicola Louise Director 2016-04-13 2017-04-26
HOMER, Linda Margaret Director 2003-05-21 2005-04-26
HONE, Martin William Director 1993-05-04
HOROBIN, Charlotte Louise Director 2021-12-13 2023-06-27
HSU, Frederik Louis Tsun Meng Director 1998-03-18 2001-07-25

Ownership

Persons with significant control

No persons with significant control on record.

Filing timeline

Last 20 of 509 total filings

Material constitutional events — rename, articles re-file, resolution

  • 2025-09-04 RESOLUTIONS Resolution
  • 2025-09-04 MA Memorandum articles
Date Type Category Description
2026-03-26 AP01 officers Appoint person director company with name date PDF
2026-03-19 AP03 officers Appoint person secretary company with name date PDF
2026-03-19 TM02 officers Termination secretary company with name termination date PDF
2026-02-26 CS01 confirmation-statement Confirmation statement with no updates PDF
2026-01-02 AA accounts Accounts with accounts type full
2025-12-01 TM01 officers Termination director company with name termination date PDF
2025-09-04 RESOLUTIONS resolution Resolution
2025-09-04 MA incorporation Memorandum articles
2025-06-20 TM01 officers Termination director company with name termination date PDF
2025-06-20 AP01 officers Appoint person director company with name date PDF
2025-06-20 AP01 officers Appoint person director company with name date PDF
2025-06-19 AP01 officers Appoint person director company with name date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF
2025-04-09 TM01 officers Termination director company with name termination date PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
12

last 12 months

Capital events
0

last 24 months

Officers appointed
5

last 12 months

Officers resigned
1

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Year-on-year

FY2024 → FY2025 · period ending 2025-03-31 vs 2024-03-31

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers

Official Companies House page