HALLMARK CARDS UK

• ◆

  3 officer resignations in last 12 months

  Multiple officers have left the board recently — see the People section for who.

1. HALLMARK CARDS UK 1998-01-01 → present
2. THE ANDREW BROWNSWORD COLLECTION 1975-05-19 → 1998-01-01

Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Accounting basis

FRS 102

Reporting scope

Standalone (parent only)

Auditor

RSM UK Audit LLP

Audit opinion

Unqualified (clean)

Going concern

Affirmed

“Notwithstanding net current liabilities of £233.9m as at 31 December 2024, the financial statements have been prepared on a going concern basis which the directors consider to be appropriate for the following reasons. The directors have performed a going concern assessment for a period of 12 months from the date of approval of these financial statements. The company does not trade and it not expected to incur any expenditure or cash outflows over the 12 month period. The company has received written confirmation that support will be available from the ultimate parent company where required. The going concern assessment is dependent on the company's intermediate parent company, Hallmark Cards (Holdings) Limited not seeking repayment of the amounts currently due to the group, which at 31 December 2024 amounted to £267.7m. Hallmark Cards (Holdings) Limited has indicated that it does not intend to seek repayment of these amounts during the going concern assessment period. As with any company placing reliance on other group entities for financial support, the directors acknowledge that there can be no certainty that this support will continue although, at the date of approval of these financial statements, they have no reason to believe that it will not do so. Consequently, the directors are confident that the company will have sufficient funds to continue to meet its liabilities as they fall due for at least 12 months from the date of approval of the financial statements and therefore have prepared the financial statements on a going concern basis.”

Group structure

1. HALLMARK CARDS UK · parent
   1. Brownsword Productions Limited 100% · England & Wales · Dormant
   2. Gordon Fraser Property 100% · England & Wales · Dormant
   3. Hallmark Cards PLC 100% · England & Wales · Publication and sale of greetings cards and related products

Significant events

• “In the year the UK business through its holding company Hallmark UK Holdings Limited, began a group simplification process, this was still ongoing at the year end. This included reviewing intercompany balances to consolidate and eliminate significant amounts arising from past acquisitions and restructuring. The directors expect this work to be completed in the second half of 2025.”

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

Filings

9

last 12 months

Capital events

0

last 24 months

Officers appointed

3

last 12 months

Officers resigned

3

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

• Turnover

  —

  Not reported

• Cash

  —

  Not reported

• Net assets

  0%

  -£233,858,000 → -£233,881,000

• Employees

  —

  Not reported

• Operating profit

  +63.9%

  -£41,622,000 → -£15,023,000

• Profit before tax

  +63.9%

  -£41,622,000 → -£15,023,000

Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers