IPSOS (MARKET RESEARCH) LTD
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2026-06-08 (in 1mo)
Last made up 2025-05-25
Watchouts
Cash
£7M
-20.8% vs 2023
Net assets
£46M
+3.4% vs 2023
Employees
499
+1.8% vs 2023
Profit before tax
£4M
-37.7% vs 2023
Watchouts
Facts from the Companies House register and the latest accounts — not a rating
-
1 PSC ceased in last 24 months
Significant control changed hands — see the Ownership section.
Name history
Renamed 1 time since incorporation
- IPSOS (MARKET RESEARCH) LTD 2022-01-31 → present
- MARKET & OPINION RESEARCH INTERNATIONAL LIMITED 1969-02-21 → 2022-01-31
Net assets
2-year trend · vs Consumer Discretionary median
Accounts
2-year trend · latest reflected 2024-12-31
| Metric | Trend | 2023-12-31 | 2024-12-31 |
|---|---|---|---|
| Turnover | £101,445,000 | £99,108,000 | |
| Operating profit | £6,687,000 | £4,286,000 | |
| Profit before tax | £6,200,000 | £3,864,000 | |
| Net profit | £4,435,000 | £2,224,000 | |
| Cash | £8,298,000 | £6,569,000 | |
| Total assets less current liabilities | — | — | |
| Net assets | £44,761,000 | £46,284,000 | |
| Equity | £44,761,000 | £46,284,000 | |
| Average employees | 490 | 499 | |
| Wages | £26,080,000 | £26,988,000 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2023-12-31 | 2024-12-31 |
|---|---|---|---|
| Operating margin | 6.6% | 4.3% | |
| Net margin | 4.4% | 2.2% | |
| Gearing (liabilities / total assets) | 61.1% | 58.7% | |
| Current ratio | 1.75x | 1.80x | |
| Interest cover | 13.73x | 10.16x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 101
- Reporting scope
- Standalone (parent only)
- Auditor
- Grant Thornton UK LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”
Significant events
- “The immediate parent company has changed to Ipsos EMEA Holdings Limited from MORI Limited with effect from 24 October 2024.”
- “The results for the company show a profit for the financial year of £2.3 million (2023: £4.5 million). The decrease in profitability is primarily attributed to the rise in administrative costs.”
- “Turnover of £99.1 million (2023: £101.5 million). Revenue marginally decreased by £2.3 million as compared to last year mainly in Corporate Reputation and Public Affairs service line due to reduced scope of work with some clients.”
- “Administrative expenses increased by £2.5 million, this because of pay rise during the year and extra omnibus work required relating to the general election.”
- “The MPC voted by a majority of 5-4 to reduce Bank Rate by 0.25 percentage points, to 4%, rather than maintaining it at 4.25%.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
5 active · 24 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| ATKINSON, Simon Maxwell | Director | 2011-07-20 | Jun 1969 | British |
| BEAVER, Kelly Anne Michelle | Director | 2021-12-07 | Jan 1983 | British |
| DUBOIS USAGE STOCLET, Laurence Catherine | Director | 2026-02-12 | Sep 1966 | French |
| MOORE, Gary | Director | 2023-03-27 | Nov 1970 | British |
| POITOU, Jean Laurent | Director | 2025-09-15 | Oct 1964 | French |
Show 24 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| HANCOCK, Ambrose William Thomson | Secretary | 2000-03-07 | 2003-02-05 |
| HANCOCK, Ambrose William Thomson | Secretary | 1998-03-31 | 1999-08-31 |
| HUTCHISON, Peter | Secretary | — | 1998-03-31 |
| PRIEST, Andrew Charles | Secretary | 1999-08-31 | 2000-03-07 |
| SHAMLIAN, Tanya Victoria | Secretary | 2003-02-15 | 2010-08-27 |
| BURNS, Timothy | Director | — | 1995-05-19 |
| EVERETT, Michael John | Director | 2001-07-19 | 2009-06-01 |
| GOSSCHALK, Brian | Director | — | 2023-06-30 |
| HAWORTH, John Roger | Director | 2018-03-15 | 2023-03-27 |
| HENDERSON, Denys Hartley, Sir | Director | 1995-05-19 | 2000-03-06 |
| HOLLISS, David Kingsley | Director | 2008-10-27 | 2018-04-23 |
| HUTCHISON, Peter | Director | — | 1998-03-31 |
| HUTTON, Peter Frank | Director | — | 2003-08-22 |
| LEWIS, Stewart Keith | Director | — | 2008-12-18 |
| MCDOWELL, Peter Stanley | Director | 2009-01-09 | 2010-09-30 |
| PAGE, Ben Charles | Director | 2009-06-01 | 2025-09-15 |
| PRIEST, Andrew Charles | Director | 1999-08-31 | 2000-03-07 |
| RUDAT, Kai-Uwe | Director | 1993-01-01 | 1996-08-08 |
| SEARLE, John Bennett | Director | 2001-06-15 | 2006-01-06 |
| STOCLET, Laurence | Director | 2018-09-17 | 2022-10-01 |
| STUBBS, Roger John | Director | — | 2011-03-18 |
| TRESEDER, Anna | Director | 1991-06-01 | 2000-02-29 |
| TRUCHOT, Didier Michel | Director | 2010-02-18 | 2026-02-12 |
| WORCESTER, Robert Milton, Sir | Director | — | 2005-06-30 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Ipsos Emea Holdings Ltd | Corporate entity | Shares 75–100% | 2024-10-24 | Active |
| Mori Ltd | Legal person | Shares 75–100% | 2016-04-06 | Ceased 2024-10-24 |
Filing timeline
Last 20 of 218 total filings
Material constitutional events — rename, articles re-file, resolution
- 2022-01-31 CERTNM Certificate change of name company PDF
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-02-12 | AP01 | officers | Appoint person director company with name date | |
| 2026-02-12 | TM01 | officers | Termination director company with name termination date | |
| 2025-10-16 | AA | accounts | Accounts with accounts type full | |
| 2025-09-18 | AP01 | officers | Appoint person director company with name date | |
| 2025-09-18 | TM01 | officers | Termination director company with name termination date | |
| 2025-05-27 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-03-03 | CH01 | officers | Change person director company with change date | |
| 2024-12-12 | PSC07 | persons-with-significant-control | Cessation of a person with significant control | |
| 2024-12-11 | PSC02 | persons-with-significant-control | Notification of a person with significant control | |
| 2024-07-11 | AA | accounts | Accounts with accounts type full | |
| 2024-05-30 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-08-08 | AA | accounts | Accounts with accounts type full | |
| 2023-07-26 | TM01 | officers | Termination director company with name termination date | |
| 2023-05-25 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-05-25 | TM01 | officers | Termination director company with name termination date | |
| 2023-04-03 | TM01 | officers | Termination director company with name termination date | |
| 2023-03-30 | AP01 | officers | Appoint person director company with name date | |
| 2022-10-05 | AA | accounts | Accounts with accounts type full | |
| 2022-05-25 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-01-31 | CERTNM | change-of-name | Certificate change of name company |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 6
- Capital events
- 0
- Officers appointed
- 2
- Officers resigned
- 2
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
-2.3%
£101,445,000 £99,108,000
-
Cash
-20.8%
£8,298,000 £6,569,000
-
Net assets
+3.4%
£44,761,000 £46,284,000
-
Employees
+1.8%
490 499
-
Operating profit
-35.9%
£6,687,000 £4,286,000
-
Profit before tax
-37.7%
£6,200,000 £3,864,000
-
Wages
+3.5%
£26,080,000 £26,988,000
Each % is (latest − prior) ÷ |prior| for the line item as filed. The comparison is only shown when the latest and prior accounts cover broadly equal-length periods — short or long stubs (typical around incorporation or a year-end change) are suppressed rather than misrepresented. Lines a company doesn't report are omitted. About these numbers