Cash

£15M

-64.1% vs 2023

Net assets

-£87M

-34.9% vs 2023

Employees

145

+9.8% vs 2023

Profit before tax

-£23M

-42% vs 2023

Profile

Company number
11326509
Status
Active
Incorporation
2018-04-24
Last accounts made up
2024-12-31
Account category
FULL
Primary SIC
62012
Hubs
UK AI & Enterprise SaaS

Net assets

8-year trend · vs UK AI & Enterprise SaaS median

£0£1£120202021202120222022202320232024
FRESHA.COM SV LTD

Accounts

8-year trend · latest 2024-12-31

Metric Trend 2020-04-302021-04-302021-05-012022-04-302022-12-312023-01-012023-12-312024-12-31
Turnover £4,546,603£3,849,829£12,806,441£17,915,542
Operating profit -£19,862,999-£20,338,851-£18,744,595-£23,043,222
Profit before tax -£19,832,691-£19,129,006-£16,430,570-£23,328,018
Net profit -£19,832,691-£18,984,716-£16,430,570-£22,497,097
Cash £10,368,118£7,642,264£7,642,364£51,763,010£66,625,129£66,625,129£40,817,102£14,665,963
Total assets less current liabilities -£2,991,536-£9,134,105-£28,966,696-£47,951,412-£64,381,982-£66,216,865
Net assets -£2,991,536-£9,134,105-£28,966,696-£47,951,412-£64,381,982-£86,879,079
Equity -£2,991,536-£9,134,105-£9,134,005-£28,966,696-£47,951,412-£47,951,412-£64,381,982-£86,879,079
Average employees 183078111132145
Wages £5,730,312£6,147,085£13,123,595£13,939,137

Values shown as filed in iXBRL accounts. indicates the figure was not present in the extracted filing (either not filed under that concept or absent from the period). About these numbers

Audit & accounting basis

From AI-extracted PDF accounts

Accounting basis
FRS 102
Reporting scope
Standalone (parent only)
Auditor
Nortons Assurance Limited
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“The directors have a reasonable expectation that the Company has adequate resources to continue in operational existence for the foreseeable future. This expectation is based on the current cash position at 31 December 2024 and arrangement with Surge Ventures Inc. the Company's parent, to provide financial support to the Company to enable it to settle its debts as they fall due for a period of not less than a year from the date of the approval of the financial statements.”

Subsidiaries

Auditor / going-concern / subsidiary information is extracted from the PDF version of the latest annual accounts and is not tagged in iXBRL. About these numbers

People

3 active · 1 resigned

Name Role Appointed Born Nationality
IWANOW, Pawel, Mr. Director 2020-07-07 Jun 1979 German
MILLER, Nicholas George Director 2018-04-24 Aug 1987 New Zealander
ZEQIRI, William Director 2019-12-05 Jul 1981 New Zealander
Show 1 resigned officer
Name Role Appointed Resigned
KHOURY, Mark Steven Director 2019-12-05 2023-06-23

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
William Zeqiri Individual Significant influence 2022-06-08 Active
Mr Nicholas Miller Individual significant-influence-or-control-as-firm 2018-04-24 Active

Filing timeline

Last 20 of 55 total filings

Date Type Category Description
2026-04-09 MR01 mortgage mortgage create with deed with charge number charge creation date
2025-06-12 CS01 confirmation-statement confirmation statement with no updates
2025-05-30 AA accounts accounts with accounts type full
2024-10-22 CH01 officers change person director company with change date
2024-10-22 CH01 officers change person director company with change date
2024-10-22 CH01 officers change person director company with change date
2024-10-22 PSC04 persons-with-significant-control change to a person with significant control
2024-10-22 PSC04 persons-with-significant-control change to a person with significant control
2024-10-17 CH01 officers change person director company with change date
2024-10-17 CH01 officers change person director company with change date
2024-10-17 CH01 officers change person director company with change date
2024-10-17 PSC04 persons-with-significant-control change to a person with significant control
2024-10-17 PSC04 persons-with-significant-control change to a person with significant control
2024-08-06 CH01 officers change person director company with change date
2024-08-06 CH01 officers change person director company with change date
2024-07-24 PSC04 persons-with-significant-control change to a person with significant control
2024-07-24 PSC04 persons-with-significant-control change to a person with significant control
2024-07-17 AA accounts accounts with accounts type full
2024-06-21 CS01 confirmation-statement confirmation statement with no updates
2024-02-26 RESOLUTIONS resolution resolution

Credit score

Altman Z″ (private-firm) · reference 2024-12-31

-16.95

DISTRESS

Altman Z″

  • Working capital / Total assets -1.916 × 6.56 = -12.57
  • Retained earnings / Total assets 0.000 × 3.26 = +0.00
  • EBIT / Total assets -0.546 × 6.72 = -3.67
  • Book equity / Total liabilities -0.673 × 1.05 = -0.71

Bands: > 2.6 safe · 1.1–2.6 grey · < 1.1 distress. Z″ is a public-formula baseline, not a substitute for adverse-data signals (CCJs, charges, gazette notices) — those land in a later pass.

Activity Score

Composite activity score · components 0–100 · reference 2026-05-09

28.7

COLD

/ 100

  • Filings velocity 25
  • Capital events 0
  • Officer churn 0
  • Headcount trajectory 60
  • Accounts trajectory 90
  • 3 filing(s) in last 12 months
  • Employees +10% YoY
  • Turnover +40% YoY

Official Companies House page