APFM UK LIMITED
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2027-03-17 (in 10mo)
Last made up 2026-03-03
Watchouts
None on the register
Cash
£10K
+96.9% vs 2023
Net assets
£1M
+773.7% first positive since 2023
Employees
0
Average over period
Profit before tax
—
Period ending 2024-12-31
Net assets
10-year trend · vs Technology median
Accounts
10-year trend · latest reflected 2024-12-31
| Metric | Trend | 2019-12-31 | 2020-01-01 | 2020-12-31 | 2021-01-01 | 2021-12-31 | 2022-01-01 | 2022-12-31 | 2023-01-01 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Turnover | — | — | — | — | — | — | — | — | — | — | |
| Operating profit | — | — | — | — | — | — | — | — | — | — | |
| Profit before tax | — | — | — | — | — | — | — | — | — | — | |
| Net profit | -£210,157 | — | £4,379,204 | — | £1,975,725 | — | £1,778,251 | — | £1,453,335 | £2,197,640 | |
| Cash | — | — | — | — | — | — | — | — | £4,971 | £9,790 | |
| Total assets less current liabilities | £3,638,693 | — | £8,017,897 | — | £29,517,576 | — | £29,644,014 | — | £29,539,476 | £29,429,242 | |
| Net assets | -£361,307 | — | £4,017,897 | — | £2,828,622 | — | £1,416,873 | — | -£154,792 | £1,042,848 | |
| Equity | -£361,307 | -£361,307 | £4,017,897 | £4,017,897 | £2,828,622 | £2,828,622 | £1,416,873 | £1,416,873 | -£154,792 | £1,042,848 | |
| Average employees | 0 | — | 0 | — | 0 | — | 0 | — | 0 | 0 | |
| Wages | — | — | — | — | — | — | — | — | — | — |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Consolidated group
- Auditor
- James Cowper Kreston Audit
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Whilst the Group has net liabilities at the year end of £18,296,475 (2023: £16,227,171) and net current liabilities of £2,209,641 (2023: £1,609,498) the Group's underlying trade is strong and has generated significant EBITDA during the current year and also generated significant levels of cash from the operating activities of the Group as detailed in the Consolidated Statements of Cash Flows. This is expected to continue into 2025 and beyond. For these reasons the directors believe that it is appropriate to prepare the financial statements on a going concern basis.”
Group structure
- APFM UK LIMITED · parent
- Tomorrow's Net Limited 100%
- Tomorrow's Guides Limited 100%
Significant events
- “The Company operates three UK-based directory websites in the care sector, focusing on older person care and day nurseries. Through annual subscriptions, care providers receive enhanced listing profiles, job advertising, review services, and dedicated call-to-action features for care placements. These services connect care seekers with suitable providers and supply providers with enquiry details, helping to facilitate informed choices throughout the sector.”
- “Our websites rely heavily on strong search engine visibility, which can fluctuate due to changes in algorithms and user behaviour. To mitigate these risks, senior management continuously refines our products and broadens our marketing strategy to maintain and improve rankings.”
- “At the same time, rapid advancements in artificial intelligence (AI) including generative search and automated content creation-could disrupt how users discover and engage with online content. We are closely monitoring AI trends and exploring opportunities to integrate relevant technologies, ensuring our platforms remain competitive and well-positioned in an evolving digital landscape.”
- “The business operates in the older person care and childcare sectors which have ongoing challenges and risks around funding, recruitment and infection control. We remain committed to being a valuable resource to help care seekers find the right care, and to help care providers attract new clients. Various turnover protection and investment strategies have been implemented to mitigate the risk to our business.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
2 active · 3 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| BLACKWELL, William Samuel | Director | 2021-02-17 | Oct 1975 | British |
| LOW-TUFO, Seth | Director | 2021-02-17 | Mar 1983 | American |
Show 3 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| KAROL, Adam | Director | 2018-04-17 | 2021-02-17 |
| KELL, Sean Davis | Director | 2018-03-10 | 2019-04-28 |
| KUTSCHER, Lawrence Marc | Director | 2019-04-28 | 2021-02-17 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| A Place For Mom Inc | Corporate entity | Shares 75–100%, Voting 75–100%, Appoints directors | 2018-03-10 | Ceased 2018-03-10 |
Filing timeline
Last 20 of 33 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-03-06 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-09-29 | AA | accounts | Accounts with accounts type group | |
| 2025-03-03 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-09-24 | AA | accounts | Accounts with accounts type group | |
| 2024-04-11 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2023-09-25 | AA | accounts | Accounts with accounts type group | |
| 2023-04-06 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-09-28 | AA | accounts | Accounts with accounts type group | |
| 2022-04-19 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2022-01-17 | AD01 | address | Change registered office address company with date old address new address | |
| 2021-09-16 | AA | accounts | Accounts with accounts type group | |
| 2021-05-17 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2021-04-30 | AAMD | accounts | Accounts amended with accounts type group | |
| 2021-03-17 | MA | incorporation | Memorandum articles | |
| 2021-03-17 | RESOLUTIONS | resolution | Resolution | |
| 2021-02-27 | TM01 | officers | Termination director company with name termination date | |
| 2021-02-27 | TM01 | officers | Termination director company with name termination date | |
| 2021-02-27 | AP01 | officers | Appoint person director company with name date | |
| 2021-02-27 | AP01 | officers | Appoint person director company with name date | |
| 2020-12-14 | AA | accounts | Accounts with accounts type dormant |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 2
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
—
Not reported
-
Cash
+96.9%
£4,971 £9,790
-
Net assets
+773.7%
-£154,792 £1,042,848
first positive since 2023
-
Employees
—
Not reported
Each % is (latest − prior) ÷ |prior| for the line item as filed. Periods don't have to be exactly 12 months apart — a long or short period (typical around incorporation or year-end changes) will distort the comparison. Lines a company doesn't report are omitted. About these numbers