Cash

£5K

-96.6% vs 2023

Net assets

£371K

+69.6% vs 2023

Employees

2

Average over period

Profit before tax

£152K

-30.5% vs 2023

Profile

Company number
10509103
Status
Active
Incorporation
2016-12-02
Last accounts made up
2024-12-31
Account category
FULL
Primary SIC
62020
Hubs
UK AI & Enterprise SaaS

Net assets

6-year trend · vs UK AI & Enterprise SaaS median

£0£250k£500k201920202021202220232024
SMARTLYTICS CONSULTANCY LIMITED

Accounts

6-year trend · latest 2024-12-31

Metric Trend 2019-12-312020-12-312021-12-312022-12-312023-12-312024-12-31
Turnover £971,997£619,154
Operating profit £219,184£175,385
Profit before tax £219,184£152,394
Net profit £219,093£152,394
Cash £135,202£4,613
Total assets less current liabilities -£52,951-£12,151£218,987£371,381
Net assets -£57,999-£56,318£218,987£371,381
Equity -£57,999-£56,318£18,270-£106£218,987£371,381
Average employees 2
Wages £257,623£174,906

Values shown as filed in iXBRL accounts. indicates the figure was not present in the extracted filing (either not filed under that concept or absent from the period). About these numbers

Audit & accounting basis

From AI-extracted PDF accounts

Accounting basis
FRS 102
Reporting scope
Standalone (parent only)
Abridged
Yes — abridged accounts (limited disclosure)
Auditor
Fletcher & Co (UK) Limited
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“In auditing the financial statements, we have concluded that the directors use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”

Auditor / going-concern / subsidiary information is extracted from the PDF version of the latest annual accounts and is not tagged in iXBRL. About these numbers

People

1 active · 4 resigned

Name Role Appointed Born Nationality
GARBER, Andre Ethan Director 2023-01-12 Aug 1987 Canadian
Show 4 resigned officers
Name Role Appointed Resigned
GRUJICIC, Sasha Aleksandar Director 2023-05-30 2024-01-12
HASHEM, Mostafa Ahmed Abdelmohsen Mohamed Director 2016-12-02 2024-10-17
TROUSDELL, Daren Frederick Donald Director 2023-01-12 2023-05-30
VIRANI, Alim Director 2023-01-12 2024-02-01

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Nowvertical Uk Holdings Ltd Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2023-01-12 Active
Mr Mostafa Ahmed Abdelmohsen Mohamed Hashem Individual Shares 75–100%, Voting 75–100%, Appoints directors 2016-12-02 Ceased 2023-01-12

Filing timeline

Last 20 of 36 total filings

Date Type Category Description
2025-12-19 AA accounts accounts with accounts type full
2025-12-01 CS01 confirmation-statement confirmation statement with no updates
2025-05-08 AD01 address change registered office address company with date old address new address
2024-12-13 CS01 confirmation-statement confirmation statement with no updates
2024-10-29 AA accounts accounts with accounts type full
2024-10-18 TM01 officers termination director company with name termination date
2024-06-25 TM01 officers termination director company with name termination date
2024-06-25 TM01 officers termination director company with name termination date
2023-12-14 CS01 confirmation-statement confirmation statement with updates
2023-08-21 AA accounts accounts with accounts type micro entity
2023-06-20 TM01 officers termination director company with name termination date
2023-06-20 AP01 officers appoint person director company with name date
2023-01-18 AP01 officers appoint person director company with name date
2023-01-18 AP01 officers appoint person director company with name date
2023-01-18 AP01 officers appoint person director company with name date
2023-01-18 AD01 address change registered office address company with date old address new address
2023-01-18 PSC02 persons-with-significant-control notification of a person with significant control
2023-01-18 PSC07 persons-with-significant-control cessation of a person with significant control
2023-01-12 MR01 mortgage mortgage create with deed with charge number charge creation date
2022-12-02 CS01 confirmation-statement confirmation statement with no updates

Credit score

Altman Z″ (private-firm) · reference 2024-12-31

9.82

SAFE

Altman Z″

  • Working capital / Total assets 0.722 × 6.56 = +4.73
  • Retained earnings / Total assets 0.000 × 3.26 = +0.00
  • EBIT / Total assets 0.343 × 6.72 = +2.30
  • Book equity / Total liabilities 2.652 × 1.05 = +2.78

Bands: > 2.6 safe · 1.1–2.6 grey · < 1.1 distress. Z″ is a public-formula baseline, not a substitute for adverse-data signals (CCJs, charges, gazette notices) — those land in a later pass.

Activity Score

Filings velocity, capital events, officer churn, accounts trajectory

Activity Score not yet computed for this company.

Official Companies House page