ONLINE 4 BABY LIMITED
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2027-05-17 (in 1y)
Last made up 2026-05-03
Watchouts
None on the register
Cash
£490K
-77.4% vs 2023
Net assets
£2M
-7.2% lowest in 4 filed years
Employees
45
+18.4% vs 2023
Profit before tax
£722K
-20.9% lowest in 4 filed years
Net assets
5-year trend · vs Consumer Discretionary median
Accounts
5-year trend · latest reflected 2024-12-31
| Metric | Trend | 2019-12-31 | 2020-12-31 | 2021-12-31 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|
| Turnover | — | £31,480,805 | £37,175,064 | — | — | |
| Operating profit | — | £2,526,993 | £1,225,968 | — | — | |
| Profit before tax | — | £2,514,184 | £1,224,107 | £912,737 | £721,923 | |
| Net profit | — | £2,034,740 | £1,049,572 | £624,100 | £547,696 | |
| Cash | — | £296,830 | £3,412 | £2,166,123 | £490,317 | |
| Total assets less current liabilities | — | £3,106,933 | £2,885,499 | £2,795,896 | £2,610,236 | |
| Net assets | — | £2,887,113 | £2,760,685 | £2,606,160 | £2,419,356 | |
| Equity | £1,433,894 | £2,887,113 | £2,760,685 | £2,606,160 | £2,419,356 | |
| Average employees | — | 46 | 48 | 38 | 45 | |
| Wages | — | £961,404 | £1,354,582 | £1,614,609 | £2,140,417 |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-12-31 | 2020-12-31 | 2021-12-31 | 2023-12-31 | 2024-12-31 |
|---|---|---|---|---|---|---|
| Operating margin | — | 8.0% | 3.3% | — | — | |
| Net margin | — | 6.5% | 2.8% | — | — | |
| Return on capital employed | — | 81.3% | 42.5% | — | — | |
| Interest cover | — | 197.28x | 583.24x | — | — |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- Sumer Auditco Limited
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“At the time of approving the financial statements, the directors have a reasonable expectation that the company has adequate resources to continue in operational existence for the foreseeable future. Thus the directors continue to adopt the going concern basis of accounting in preparing the financial statements. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”
Significant events
- “During the year, we implemented a new ERP system in Q2, to further strengthen our platform and completed a comprehensive rebranding initiative in Q4.”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
5 active · 0 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| FOSTER, Christy Marie | Secretary | 2005-01-13 | — | British |
| BLAYDS, Cheryl Louise | Director | 2005-01-13 | Feb 1973 | British |
| BLAYDS, Warren Andrew | Director | 2005-01-13 | Aug 1973 | British |
| FOSTER, Christy Marie | Director | 2005-01-13 | Jul 1969 | British |
| FOSTER, Michael Darren | Director | 2005-01-13 | Apr 1965 | British |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| O4b Holdings Limited | Corporate entity | Shares 50–75%, Voting 50–75%, Appoints directors | 2021-02-02 | Active |
| Kooltrade Holding Limited | Corporate entity | Shares 25–50%, Voting 25–50% | 2021-02-02 | Active |
| Mr Michael Darren Foster | Individual | Shares 25–50% | 2017-01-13 | Ceased 2021-02-02 |
| Mrs Christie Marie Foster | Individual | Shares 25–50% | 2017-01-13 | Ceased 2021-02-02 |
| Mr Warren Andrew Blayds | Individual | Shares 25–50% | 2017-01-13 | Ceased 2021-02-02 |
| Mrs Cheryl Louise Blayds | Individual | Shares 25–50% | 2017-01-13 | Ceased 2021-02-02 |
Filing timeline
Last 20 of 92 total filings
Material constitutional events — rename, articles re-file, resolution
- 2025-05-07 RESOLUTIONS Resolution
- 2024-03-01 RESOLUTIONS Resolution
- 2024-03-01 RESOLUTIONS Resolution
- 2024-03-01 RESOLUTIONS Resolution
- 2024-01-17 RESOLUTIONS Resolution
- 2024-01-17 MA Memorandum articles
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-05-06 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-12-24 | AA | accounts | Accounts with accounts type full | |
| 2025-06-10 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2025-05-29 | SH03 | capital | Capital return purchase own shares | |
| 2025-05-07 | RESOLUTIONS | resolution | Resolution | |
| 2025-05-06 | SH06 | capital | Capital cancellation shares | |
| 2025-02-04 | CS01 | confirmation-statement | Confirmation statement with updates | |
| 2024-10-09 | AA | accounts | Accounts with accounts type small | |
| 2024-03-01 | RESOLUTIONS | resolution | Resolution | |
| 2024-03-01 | RESOLUTIONS | resolution | Resolution | |
| 2024-03-01 | RESOLUTIONS | resolution | Resolution | |
| 2024-02-26 | SH01 | capital | Capital allotment shares | |
| 2024-02-09 | CH01 | officers | Change person director company with change date | |
| 2024-02-09 | CH01 | officers | Change person director company with change date | |
| 2024-02-08 | CH03 | officers | Change person secretary company with change date | |
| 2024-02-08 | CH01 | officers | Change person director company with change date | |
| 2024-02-08 | CH01 | officers | Change person director company with change date | |
| 2024-01-17 | RESOLUTIONS | resolution | Resolution | |
| 2024-01-17 | MA | incorporation | Memorandum articles | |
| 2024-01-15 | CS01 | confirmation-statement | Confirmation statement with no updates |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 6
- Capital events
- 2
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2023 → FY2024 · period ending 2024-12-31 vs 2023-12-31
-
Turnover
—
Not reported
-
Cash
-77.4%
£2,166,123 £490,317
-
Net assets
-7.2%
£2,606,160 £2,419,356
lowest in 4 filed years
-
Employees
+18.4%
38 45
-
Profit before tax
-20.9%
£912,737 £721,923
lowest in 4 filed years
-
Wages
+32.6%
£1,614,609 £2,140,417
highest in 4 filed years
Each % is (latest − prior) ÷ |prior| for the line item as filed. Periods don't have to be exactly 12 months apart — a long or short period (typical around incorporation or year-end changes) will distort the comparison. Lines a company doesn't report are omitted. About these numbers