ACCELERATION EMARKETING LIMITED
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Next accounts due
2026-09-30 (in 4mo)
Last filed for 2024-12-31
Confirmation statement due
2027-01-02 (in 8mo)
Last made up 2025-12-19
Watchouts
None on the register
Cash
£4M
-16.3% vs 2019
Net assets
£3M
+234.7% vs 2019
Employees
21
0% vs 2019
Profit before tax
£3M
-22.7% vs 2019
Net assets
2-year trend · vs Technology median
Accounts
2-year trend · latest reflected 2020-12-31
Latest accounts filed cover 2024-12-31; financial figures currently reflect up to 2020-12-31.
| Metric | Trend | 2019-12-31 | 2020-12-31 |
|---|---|---|---|
| Turnover | £17,526,970 | £20,279,763 | |
| Operating profit | £3,344,719 | £2,581,597 | |
| Profit before tax | £3,314,324 | £2,560,992 | |
| Net profit | — | — | |
| Cash | £4,956,980 | £4,147,612 | |
| Total assets less current liabilities | £883,633 | £2,957,926 | |
| Net assets | £883,633 | £2,957,926 | |
| Equity | £883,633 | £2,957,926 | |
| Average employees | 21 | 21 | |
| Wages | — | — |
Values shown as filed in the company's annual accounts. — indicates the figure wasn't present under that line item in that period. About these numbers
Ratios
Computed from the line items above — sparklines read oldest → newest
| Ratio | Trend | 2019-12-31 | 2020-12-31 |
|---|---|---|---|
| Operating margin | 19.1% | 12.7% | |
| Return on capital employed | 378.5% | 87.3% | |
| Interest cover | 110.04x | 125.05x |
Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.
Audit & accounting basis
- Accounting basis
- FRS 101
- Reporting scope
- Standalone (parent only)
- Auditor
- PricewaterhouseCoopers LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue”
Significant events
- “No material facts or circumstances have occurred in the company between the reporting date and the date of this report which should be reported in these annual financial statements”
Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers
People
2 active · 12 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| BOZEAT, Luke Burgess | Director | 2024-08-07 | Nov 1978 | British |
| STORRAR, Ryan Andrew | Director | 2024-08-07 | Sep 1985 | British |
Show 12 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| JEVTIC, Nikola | Secretary | 2021-03-18 | 2022-03-31 |
| ROETS, Michael | Secretary | 2004-11-25 | 2021-03-18 |
| UYS, Christiaan Steyn | Secretary | 2022-04-01 | 2024-01-31 |
| INCORPORATE SECRETARIAT LIMITED | Corporate Nominee Secretary | 2004-11-25 | 2004-11-25 |
| FLOWER, Edward Stephen | Director | 2013-07-31 | 2024-05-12 |
| HOLTZKAMPF, Karien | Director | 2019-04-30 | 2019-06-05 |
| KELLER, Grant | Director | 2005-01-01 | 2013-07-31 |
| MULLINS, Richard | Director | 2019-05-24 | 2024-08-07 |
| PRETORIUS, Stephan | Director | 2004-11-25 | 2019-06-18 |
| ROETS, Michael | Director | 2004-11-25 | 2019-06-18 |
| UYS, Christiaan | Director | 2019-04-30 | 2024-01-31 |
| VAN NIEKERK, Jacques | Director | 2004-11-25 | 2019-06-18 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Wpp Uk Germany Holdings | Corporate entity | Shares 75–100%, Voting 75–100% | 2022-09-01 | Active |
| Wpp 2323 Limited | Corporate entity | Shares 75–100% | 2022-02-22 | Ceased 2022-09-01 |
| Russell Square Holdings Bv | Corporate entity | Shares 75–100% | 2016-04-06 | Ceased 2022-02-22 |
Filing timeline
Last 20 of 98 total filings
| Date | Type | Category | Description | |
|---|---|---|---|---|
| 2026-01-05 | AA | accounts | Accounts with accounts type full | |
| 2025-12-29 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2025-12-29 | PSC02 | persons-with-significant-control | Notification of a person with significant control | |
| 2025-12-29 | PSC07 | persons-with-significant-control | Cessation of a person with significant control | |
| 2025-01-02 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-12-31 | AA | accounts | Accounts with accounts type full | |
| 2024-08-19 | TM01 | officers | Termination director company with name termination date | |
| 2024-08-12 | AP01 | officers | Appoint person director company with name date | |
| 2024-08-08 | AP01 | officers | Appoint person director company with name date | |
| 2024-08-08 | TM02 | officers | Termination secretary company with name termination date | |
| 2024-08-07 | TM01 | officers | Termination director company with name termination date | |
| 2024-08-07 | TM01 | officers | Termination director company with name termination date | |
| 2024-01-04 | CS01 | confirmation-statement | Confirmation statement with no updates | |
| 2024-01-04 | CH01 | officers | Change person director company with change date | |
| 2024-01-04 | CH01 | officers | Change person director company with change date | |
| 2024-01-04 | CH01 | officers | Change person director company with change date | |
| 2023-11-20 | AA | accounts | Accounts with accounts type full | |
| 2023-04-26 | AA | accounts | Accounts with accounts type total exemption full | |
| 2023-03-11 | DISS40 | gazette | Gazette filings brought up to date | |
| 2023-03-07 | GAZ1 | gazette | Gazette notice compulsory |
Public-record activity
Raw counts from Companies House — last 12–24 months
- Filings
- 4
- Capital events
- 0
- Officers appointed
- 0
- Officers resigned
- 0
last 12 months
last 24 months
last 12 months
last 12 months
Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.
Year-on-year
FY2019 → FY2020 · period ending 2020-12-31 vs 2019-12-31
-
Turnover
+15.7%
£17,526,970 £20,279,763
-
Cash
-16.3%
£4,956,980 £4,147,612
-
Net assets
+234.7%
£883,633 £2,957,926
-
Employees
0%
21 21
-
Operating profit
-22.8%
£3,344,719 £2,581,597
-
Profit before tax
-22.7%
£3,314,324 £2,560,992
Each % is (latest − prior) ÷ |prior| for the line item as filed. Periods don't have to be exactly 12 months apart — a long or short period (typical around incorporation or year-end changes) will distort the comparison. Lines a company doesn't report are omitted. About these numbers