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Next accounts due

2026-06-30 (in 1mo)

Last filed for 2024-09-30

Confirmation statement due

2026-12-12 (in 7mo)

Last made up 2025-11-28

Watchouts

None on the register

Cash

£1K

+42.1% highest in 3 filed years

Net assets

£320K

-25.4% vs 2023

Employees

24

-17.2% vs 2023

Profit before tax

£856K

+7.4% highest in 4 filed years

Accounts

6-year trend · latest reflected 2024-09-30

Metric Trend 2019-03-312020-09-302021-09-302022-09-302023-09-302024-09-30
Turnover £44,519,666£45,900,497
Operating profit £797,777£856,443
Profit before tax £252,549£176,950£797,777£856,443
Net profit £5,391,790£132,435£610,700£641,173
Cash £0£984£1,398
Total assets less current liabilities
Net assets £428,977£320,150
Equity £210,396£181,923£185,842£318,277£428,977£320,150
Average employees 23292924
Wages £1,022,575£1,365,728£1,527,990£1,240,581

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2019-03-312020-09-302021-09-302022-09-302023-09-302024-09-30
Operating margin 1.8%1.9%
Net margin 1.4%1.4%
Current ratio 1.02x1.02x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Audit & accounting basis

Accounting basis
FRS 102
Reporting scope
Standalone (parent only)
Auditor
Moore Kingston Smith LLP
Audit opinion
Unqualified (clean)
Going concern
Affirmed

“In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”

Group structure

  1. MEDIAFORCE REPRESENTATION LIMITED · parent
    1. Mediaforce (Representation) Digital Limited · England and Wales
    2. Media Concierge (Holdings) Limited · England and Wales
    3. Group M Services Limited
    4. Mediaforce (London) Limited
    5. Mediaforce Representation Limited
    6. Leaflet Co Limited (The)
    7. Formpress Publishing Limited
    8. Iconic Newspapers Limited

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

4 active · 10 resigned

Name Role Appointed Born Nationality
WHITEHAIR, Russell William George Secretary 2017-03-22
DENMARK, Malcolm Charles Director 1996-01-11 Jul 1955 British
ELLIOT, Richard Emmerson Director 2018-09-20 Feb 1966 British
WHITEHAIR, Russell William George Director 2017-03-22 Aug 1957 British
Show 10 resigned officers
Name Role Appointed Resigned
HENDERSON, Edward Douglas Secretary 1996-01-11 2004-06-25
SPRINGETT, Ian Michael Secretary 2004-06-25 2016-12-31
BRIGHTON SECRETARY LIMITED Corporate Nominee Secretary 1995-11-23 1996-01-11
GAVEGLIA, Adrian Director 2017-03-22 2018-09-20
HENDERSON, Edward Douglas Director 1996-01-11 2004-06-25
MULLINS, Simon Director 1996-01-11 2001-09-27
PROCTER, Lawrie Director 2005-09-01 2022-06-28
SPRINGETT, Ian Michael Director 2004-06-25 2016-12-31
YOUNG, Mark Peter Director 1996-01-11 2020-08-06
BRIGHTON DIRECTOR LIMITED Corporate Nominee Director 1995-11-23 1996-01-11

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Mediaforce (Representation) Digital Limited Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2019-04-01 Active
Mediaforce (Holdings) Limited Corporate entity Shares 75–100%, Voting 75–100% 2016-11-23 Ceased 2019-04-01

Filing timeline

Last 20 of 113 total filings

Date Type Category Description
2025-12-30 CS01 confirmation-statement Confirmation statement with no updates PDF
2025-11-26 PSC05 persons-with-significant-control Change to a person with significant control PDF
2025-06-26 AA accounts Accounts with accounts type full PDF
2025-06-24 AD01 address Change registered office address company with date old address new address PDF
2024-12-28 RESOLUTIONS resolution Resolution
2024-12-28 MA incorporation Memorandum articles
2024-12-17 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2024-12-09 CS01 confirmation-statement Confirmation statement with no updates PDF
2024-08-19 AA accounts Accounts with accounts type full PDF
2024-03-06 AA accounts Accounts with accounts type full PDF
2023-12-02 DISS40 gazette Gazette filings brought up to date
2023-12-01 CS01 confirmation-statement Confirmation statement with no updates PDF
2023-11-28 GAZ1 gazette Gazette notice compulsory
2022-12-01 CS01 confirmation-statement Confirmation statement with no updates PDF
2022-12-01 DISS40 gazette Gazette filings brought up to date
2022-11-30 AA accounts Accounts with accounts type full PDF
2022-11-29 GAZ1 gazette Gazette notice compulsory
2022-06-28 TM01 officers Termination director company with name termination date PDF
2021-12-20 AA accounts Accounts with accounts type full PDF
2021-12-09 CS01 confirmation-statement Confirmation statement with no updates PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
4

last 12 months

Capital events
0

last 24 months

Officers appointed
0

last 12 months

Officers resigned
0

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Year-on-year

FY2023 → FY2024 · period ending 2024-09-30 vs 2023-09-30

Each % is (latest − prior) ÷ |prior| for the line item as filed. Periods don't have to be exactly 12 months apart — a long or short period (typical around incorporation or year-end changes) will distort the comparison. Lines a company doesn't report are omitted. About these numbers

Official Companies House page