UK Companies House feature
DIRECT LINK WORLDWIDE LIMITED
Cash
£10M
+71.3% vs 2023
Net assets
£7M
+0.6% vs 2023
Employees
53
+6% vs 2023
Profit before tax
£63K
-91.7% vs 2023
Profile
- Company number
- 02911080
- Status
- Active
- Incorporation
- 1994-03-22
- Last accounts made up
- 2024-12-31
- Account category
- FULL
- Primary SIC
- 53201
Net assets
2-year trend · vs UK Logistics & Mobility median
DIRECT LINK WORLDWIDE LIMITED
DIRECT LINK WORLDWIDE LIMITED
DIRECT LINK WORLDWIDE LIMITED
DIRECT LINK WORLDWIDE LIMITED
Accounts
2-year trend · latest 2024-12-31
| Metric | Trend | 2023-12-31 | 2024-12-31 |
|---|---|---|---|
| Turnover | £24,711,217 | £21,437,192 | |
| Operating profit | £484,198 | -£363,761 | |
| Profit before tax | £754,335 | £62,961 | |
| Net profit | — | — | |
| Cash | £5,612,800 | £9,612,151 | |
| Total assets less current liabilities | £7,448,663 | £7,490,033 | |
| Net assets | £7,425,101 | £7,467,686 | |
| Equity | £7,425,101 | £7,467,686 | |
| Average employees | 50 | 53 | |
| Wages | £1,675,704 | £1,975,873 |
Values shown as filed in iXBRL accounts. — indicates the figure was not present in the extracted filing (either not filed under that concept or absent from the period). About these numbers
Audit & accounting basis
From AI-extracted PDF accounts
- Accounting basis
- FRS 102
- Reporting scope
- Standalone (parent only)
- Auditor
- Menzies LLP
- Audit opinion
- Unqualified (clean)
- Going concern
- Affirmed
“Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”
Significant events
- “In 2024. Direct Link faced a challenging year. Profit before tax was significantly down compared to 2023, while revenue declined by 13% year-on-year. These results were primarily driven by a shift in strategic focus, which led to changes in the company's operating model and a reduction in international business mail volumes, alongside a slower-than-expected ramp-up in eCommerce volumes.”
- “The company has initiated a strategic restructuring programme, investing in key areas to support future growth. It is expected to benefit from the new strategy, revised business model, and the accelerated transition from Business Mail to eCommerce markets in the near term.”
- “A renewed focus on cost control, operational efficiency, and targeted sales initiatives is supporting performance recovery. With new business onboarding in the second half of 2025, the company anticipates a stronger financial performance by year-end.”
Auditor / going-concern / subsidiary information is extracted from the PDF version of the latest annual accounts and is not tagged in iXBRL. About these numbers
People
4 active · 29 resigned
| Name | Role | Appointed | Born | Nationality |
|---|---|---|---|---|
| ROUX, Yvonne | Secretary | 2025-01-31 | — | — |
| NASLUND, Johan Frederik | Director | 2024-07-01 | Sep 1985 | Swedish |
| PETERSEN, Reg Jack | Director | 2022-11-01 | Dec 1979 | British |
| SJÖLIN, Thomas Peter | Director | 2025-06-16 | Apr 1968 | Swedish |
Show 29 resigned officers
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| FALKENTOFT, Karin Lisa | Secretary | 1996-03-20 | 2021-09-30 |
| MACRAE, James Moffat | Secretary | 1994-03-22 | 1996-03-20 |
| MISTRY, Nila Jayesh | Secretary | 2021-10-01 | 2024-06-30 |
| NASLUND, Johan Frederik | Secretary | 2025-01-31 | 2025-01-31 |
| WEBB, Shelley Lucianne | Secretary | 2024-07-01 | 2025-01-10 |
| WATERLOW SECRETARIES LIMITED | Corporate Nominee Secretary | 1994-03-22 | 1994-03-22 |
| ARRSJO, Christer | Director | 1997-08-04 | 1999-03-25 |
| DAHLEN, Peter Bertil, Vice President | Director | 2005-12-09 | 2013-07-01 |
| DALGAARD, Jorn | Director | 1994-12-19 | 2003-05-26 |
| ERICKSSON, Ingrid | Director | 2007-04-25 | 2017-01-13 |
| FALKENTOFT, Karin Lisa | Director | 2000-01-01 | 2021-09-30 |
| FLYKT HYLEN, Susanne Margareta, Senior Vice President | Director | 2005-12-09 | 2013-07-01 |
| GUSTAVSON, Thomas Rune | Director | 2003-05-26 | 2005-12-09 |
| HOGKLINT, Thomas | Director | 2019-04-15 | 2025-02-28 |
| JOHANSSON, Mats Ingmar | Director | 2017-01-13 | 2019-06-28 |
| JØRNSEN, Tim | Director | 2018-12-01 | 2019-04-15 |
| LINDH, Nils Anders | Director | 2021-10-01 | 2024-06-30 |
| LUNDBERG, Per Arne | Director | 1997-08-04 | 1999-09-01 |
| LUNDBERG, Per-Arne | Director | 2009-11-01 | 2018-11-30 |
| MACRAE, James Moffat | Director | 1994-03-22 | 1996-03-20 |
| PACKHAM, Andrew Edward | Director | 2021-10-01 | 2022-10-31 |
| ROMBERG, Fredrik | Director | 1999-03-25 | 2003-05-26 |
| STROMSTEN, Catharina, Vice President | Director | 2005-12-09 | 2007-04-17 |
| TIELINEN, Esa | Director | 2000-09-01 | 2007-01-15 |
| VESTERLAND, Lars Olaf | Director | 1999-09-01 | 2000-09-01 |
| VESTERLUND, Lars Olov | Director | 2003-05-26 | 2005-12-09 |
| WOLSTENHULME, David | Director | 1994-03-22 | 1994-12-12 |
| YDE-ANDERSEN, Finn | Director | 1994-12-19 | 1997-01-01 |
| WATERLOW NOMINEES LIMITED | Corporate Nominee Director | 1994-03-22 | 1994-03-22 |
Ownership
Persons with significant control
| Name | Kind | Nature of control | Notified | Status |
|---|---|---|---|---|
| Mr Thomas Peter Sjölin | Individual | significant-influence-or-control-as-firm | 2025-06-16 | Active |
| Mr Thomas Hogklint | Individual | Significant influence, significant-influence-or-control-as-firm | 2019-12-30 | Ceased 2025-02-28 |
| Head Of Business Unit Ecommerce & Logistics Tim Jornsen | Individual | Appoints directors | 2017-01-01 | Ceased 2019-12-30 |
Filing timeline
Last 20 of 163 total filings
| Date | Type | Category | Description |
|---|---|---|---|
| 2026-03-13 | CS01 | confirmation-statement | confirmation statement with no updates |
| 2026-02-23 | ANNOTATION | miscellaneous | legacy |
| 2025-10-28 | AA | accounts | accounts with accounts type full |
| 2025-07-01 | CH01 | officers | change person director company with change date |
| 2025-07-01 | AP01 | officers | appoint person director company with name date |
| 2025-07-01 | PSC01 | persons-with-significant-control | notification of a person with significant control |
| 2025-07-01 | PSC09 | persons-with-significant-control | withdrawal of a person with significant control statement |
| 2025-05-20 | CS01 | confirmation-statement | confirmation statement with no updates |
| 2025-05-01 | PSC08 | persons-with-significant-control | notification of a person with significant control statement |
| 2025-03-04 | PSC07 | persons-with-significant-control | cessation of a person with significant control |
| 2025-03-04 | TM01 | officers | termination director company with name termination date |
| 2025-03-03 | AP03 | officers | appoint person secretary company with name date |
| 2025-03-03 | TM02 | officers | termination secretary company with name termination date |
| 2025-02-18 | AP03 | officers | appoint person secretary company with name date |
| 2025-02-18 | TM02 | officers | termination secretary company with name termination date |
| 2024-10-13 | AA | accounts | accounts with accounts type full |
| 2024-07-05 | AP01 | officers | appoint person director company with name date |
| 2024-07-01 | TM02 | officers | termination secretary company with name termination date |
| 2024-07-01 | AP03 | officers | appoint person secretary company with name date |
| 2024-07-01 | TM01 | officers | termination director company with name termination date |
Credit score
Altman Z″ (private-firm) · reference 2024-12-31
4.68
SAFE
Altman Z″
- Working capital / Total assets 0.544 × 6.56 = +3.57
- Retained earnings / Total assets 0.000 × 3.26 = +0.00
- EBIT / Total assets -0.027 × 6.72 = -0.18
- Book equity / Total liabilities 1.235 × 1.05 = +1.30
Bands: > 2.6 safe · 1.1–2.6 grey · < 1.1 distress. Z″ is a public-formula baseline, not a substitute for adverse-data signals (CCJs, charges, gazette notices) — those land in a later pass.
Activity Score
Filings velocity, capital events, officer churn, accounts trajectory
Activity Score not yet computed for this company.