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Next accounts due

2026-12-30 (in 7mo)

Last filed for 2025-03-31

Confirmation statement due

2026-10-17 (in 5mo)

Last made up 2025-10-03

Watchouts

3 items

Cash

£1M

+318.2% highest in 5 filed years

Net assets

£1M

+59.8% vs 2024

Employees

37

-2.6% vs 2024

Profit before tax

£680K

+33.8% vs 2024

Watchouts

Facts from the Companies House register and the latest accounts — not a rating

Name history

Renamed 3 times since incorporation

  1. JERMYN STREET DESIGN LIMITED 2013-02-19 → present
  2. JERMYN STREET PROMOTIONS LIMITED 1981-12-31 → 2013-02-19
  3. FIRMRONA LIMITED 1981-06-03 → 1981-12-31
  4. FIMRONA LIMITED 1981-06-03 → 1981-12-31

Accounts

6-year trend · latest reflected 2025-03-31

Metric Trend 2020-03-312021-03-312022-03-302023-03-302024-03-312025-03-31
Turnover £10,305,898£12,819,962
Operating profit £619,538£937,925
Profit before tax £508,261£680,220
Net profit £409,218£516,628
Cash £643,391£1,056,560£355,029£286,272£1,197,050
Total assets less current liabilities £1,729,500£1,695,775£632,215£1,584,824£1,910,196
Net assets £1,692,780£1,667,515£863,273£1,379,901
Equity £1,692,780£863,273£1,379,901
Average employees 4742353837
Wages £1,723,898£1,843,596

Values shown as filed in the company's annual accounts. indicates the figure wasn't present under that line item in that period. About these numbers

Ratios

Computed from the line items above — sparklines read oldest → newest

Ratio Trend 2020-03-312021-03-312022-03-302023-03-302024-03-312025-03-31
Operating margin 6.0%7.3%
Net margin 4.0%4.0%
Return on capital employed 39.1%49.1%
Gearing (liabilities / total assets) 88.1%75.8%
Current ratio 1.24x1.45x
Interest cover 5.57x3.64x

Margins divide P&L lines by turnover. Gearing is liabilities over total assets. Current ratio is current assets over creditors falling due within one year. Interest cover is operating profit over absolute finance costs. Sector-distribution context coming next.

Audit & accounting basis

Accounting basis
FRS 102
Auditor
HW Fisher Audit
Audit opinion
Qualified
Going concern
Affirmed

“In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.”

Significant events

Auditor, going-concern and subsidiary information is drawn from the narrative of the latest annual accounts. About these numbers

People

2 active · 12 resigned

Name Role Appointed Born Nationality
DOWDESWELL, Ann Director 2021-07-20 Oct 1970 British
SMITH, Lucy Director 2024-01-25 Mar 1979 British
Show 12 resigned officers
Name Role Appointed Resigned
CLARK, Louisa Secretary 1992-02-29
GRAIN, Sara Louise Secretary 1992-02-29 1994-06-07
MALIM, Susanne Jill Secretary 1994-06-07 2025-05-14
ASHE, Vincent Director 2011-09-01 2015-12-06
CLARK, Louisa Director 1992-02-29
FLYNN, Peter Michael Director 2023-06-29 2025-05-14
HARTNELL, Bryan Anthony Director 2002-02-25 2008-06-05
MALIM, Andrew Frederic De Paula Director 1998-11-17 2025-05-14
MALIM, Susanne Jill Director 2025-05-14
MAXWELL LEWIS, Cameron Director 1993-06-07 1998-03-31
MCHARDY, Charlotte Anne Director 2019-05-30 2022-01-31
SMITH, Jeffrey Director 2016-06-15 2025-05-14

Ownership

Persons with significant control

Name Kind Nature of control Notified Status
Ensco 1540 Limited Corporate entity Shares 75–100%, Voting 75–100%, Appoints directors 2025-05-14 Active
Susanne Jill Malim Individual Shares 50–75%, Voting 50–75%, Appoints directors 2016-05-17 Ceased 2025-05-14

Filing timeline

Last 20 of 162 total filings

Material constitutional events — rename, articles re-file, resolution

  • 2025-05-22 MA Memorandum articles
  • 2025-05-22 RESOLUTIONS Resolution
Date Type Category Description
2026-01-19 AD01 address Change registered office address company with date old address new address PDF
2025-12-23 AA accounts Accounts with accounts type full PDF
2025-10-21 CS01 confirmation-statement Confirmation statement with updates PDF
2025-10-21 PSC05 persons-with-significant-control Change to a person with significant control PDF
2025-10-21 CH01 officers Change person director company with change date PDF
2025-09-29 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2025-05-29 SH01 capital Capital allotment shares
2025-05-22 MA incorporation Memorandum articles
2025-05-22 RESOLUTIONS resolution Resolution
2025-05-21 MR01 mortgage Mortgage create with deed with charge number charge creation date PDF
2025-05-20 SH08 capital Capital name of class of shares
2025-05-20 SH10 capital Capital variation of rights attached to shares
2025-05-20 PSC02 persons-with-significant-control Notification of a person with significant control PDF
2025-05-20 PSC07 persons-with-significant-control Cessation of a person with significant control PDF
2025-05-20 TM01 officers Termination director company with name termination date PDF
2025-05-20 TM01 officers Termination director company with name termination date PDF
2025-05-20 TM01 officers Termination director company with name termination date PDF
2025-05-20 TM01 officers Termination director company with name termination date PDF
2025-05-20 TM02 officers Termination secretary company with name termination date PDF
2025-05-19 MR04 mortgage Mortgage satisfy charge full PDF

Public-record activity

Raw counts from Companies House — last 12–24 months

Filings
20

last 12 months

Capital events
3

last 24 months

Officers appointed
0

last 12 months

Officers resigned
5

last 12 months

Direct counts from the register. No score, no rating — see the Filing timeline for the underlying events.

Year-on-year

FY2024 → FY2025 · period ending 2025-03-31 vs 2024-03-31

Each % is (latest − prior) ÷ |prior| for the line item as filed. Periods don't have to be exactly 12 months apart — a long or short period (typical around incorporation or year-end changes) will distort the comparison. Lines a company doesn't report are omitted. About these numbers

Official Companies House page